eCommerce Platforms

Squarespace eCommerce Review: Is it Right for Your Business?

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Squarespace eCommerce is an all-in-one platform for creating and managing an online store. The platform offers a wide range of features to help businesses of all sizes make professional-looking eCommerce websites, manage their inventory, process payments, and market their products. 

Via this article, we will deliver a throughout Squarespace eCommerce review so that you can grasp every about this platform. Keep on reading as you will get full information about Squarespace including:

Let’s get in!


Squarespace eCommerce Review

Squarespace eCommere platform

What is Squarespace eCommerce? Squarespace eCommerce is an online platform that enables individuals and businesses to create and manage their own e-commerce websites. 

Below, let’s grasp all features of this eCommerce platform with us!

#1 Pricing

Squarespace offers 4 different pricing plans to fit the needs of different types of businesses. Here’s an overview of Squarespace eCommerce pricing:

  • Personal plan: The Personal plan is the most basic Squarespace plan and costs $23 per month. This plan includes a limited set of features and is best suited for businesses just starting out.
  • Business plan: The Business plan costs $33 per month and includes a more extensive set of eCommerce features for selling on Squarespace, such as advanced analytics, promotional pop-ups, and abandoned cart recovery. This plan is ideal for growing businesses that need more robust eCommerce functionality.
  • Basic Commerce plan: The Basic Commerce plan costs $36 per month and includes everything in the Business plan plus features such as customer accounts and gift cards. This plan is a good choice for businesses that want to offer more options to their customers.
  • Advanced Commerce plan: The Advanced Commerce plan costs $65 per month when paid annually and includes all the features of the Basic Commerce plan plus additional features such as advanced shipping and discounts. This plan is ideal for larger businesses with more complex eCommerce needs.

Squarespace transaction fee is 3% per successful order for the Business plan. You will no longer be charged any transaction fee as you upgrade to Commerce Basic and Commerce Advanced

In addition to these plans, Squarespace offers a 14-day free trial, allowing users to test the platform and see if it meets their needs before committing to a paid plan. All Squarespace plans include unlimited bandwidth and storage, 24/7 customer support, and a free custom domain for the first year.

#2 Design & customization

Squarespace eCommerce is also known for its user-friendly interface and easy-to-use tools. The drag-and-drop editor makes it simple for users to customize their websites without coding knowledge required. Additionally, the platform offers a range of tutorials and guides to help users get started and make the most of their website.

Squarespace guide to set up website

Squarespace also gives merchants various customization choices to personalize their website completely. Users can add their own branding, create custom pages, and use a variety of content blocks to add text, images, and other elements to their website.

Add a page to Squarespace website

With its user-friendly interface and extensive selection of templates, Squarespace for online store is an excellent choice for businesses of all sizes.

#3 Website templates

Before talking about Squarespace website templates, let’s first clarify that Squarespace supports two main versionsSquarespace 7.1 templates & Squarespace 7.0 templates

In Squarespace, “family” refers to a set of templates with a common underlying structure, style options, and special features. With 7.0 templates, Squarespace comes with 10 different template families with various style options and features. In contrast, all 7.1 Squarespace templates share the same features and style options.

When it comes to templates, it’s hard to give an exact number of Squarespace templates because the number of templates available on Squarespace is constantly changing as new templates are added, and old ones are removed.

Squarespace eCommerce templates

In this Squarespace eCommerce review and at the time of writing, Squarespace has 200+ website templates for merchants to choose from (including templates for versions 7.0 and 7.1). Each template is customizable, allowing users to change colors, fonts, images, and more. These templates are organized by industry such as photography, food, and weddings, making it easy for users to find a template that suits their business needs. 

#4 SEO features

Squarespace eCommerce boards various SEO features to help businesses optimize their online store for search engines.

Firstly, Squarespace offers SEO-friendly templates with clean code and optimized page structures. This helps ensure that search engines can easily crawl and index your website.

This eCommerce platform also includes built-in SEO tools, including customizable page titles, meta descriptions, and URL slugs. You can add alt text to images and customize their website’s XML sitemap to improve search engine visibility.

Squarespace SEO urls

Furthermore, with powerful SEO apps, including tools for keyword research, link building, and SEO analysis, users can improve their website’s search engine rankings. Squarespace eCommerce is fully optimized for mobile devices, which is essential for SEO rankings.

From SEO-friendly design to built-in tools and third-party apps, Squarespace eCommerce has everything you need to improve search engine rankings and drive traffic to your website.

#5 Marketing tools

Squarespace eCommerce supports it users with various tools for marketing their online store and increasing sales. Via this Squarespace eCommerce review, let’s look at some of Squarespace eCommerce’s prominent marketing tools!

Squarespace comes with 9 third-party marketing apps that can assist businesses ranging from email marketing, social media marketing, retargeting, and more. Some popular marketing apps available on Squarespace are Mailchimp and GoDataFeed. 

Squarespace commerce app

Stunningly, Squarespace eCommerce delivers it own built-in email marketing tools that allow users to create and send email campaigns directly from their websites. Squarespace merchants can choose from various email templates, customize their emails with images and text, and track their campaign’s performance.

Squarespace email templates

What is more, Squarespace makes it easy for businesses to integrate their social media accounts into their website. Users can also add social media links, embed social media feeds, and even sell products directly on social media platforms like Facebook and Instagram.

Squarespace social links

With a range of third-party apps, built-in email marketing tools, social media integration, and more, Squarespace eCommerce is an excellent choice for businesses looking to grow their online presence.

#6 Payment options

Connect Squarespace payment processors

When choosing Squarespace, you can connect 3 payment processors, including Stripe, PayPal, and Square. This allows businesses to accept a variety of payment methods, including credit cards, debit cards, and digital wallets.

With Squarespace eCommerce, users can set up shipping rates based on weight, location, and shipping method. Squarespace also integrates with major shipping providers like FedEx, UPS and USPS, allowing businesses to generate shipping labels and track packages directly from their websites.

Squarespace shipping options

With its integrated payment processing, built-in tax and regulation tools, and shipping features, Squarespace eCommerce is an optimal choice for businesses selling products online.

#7 Inventory management

Squarespace eCommerce has inventory management solutions to assist businesses in keeping track of their products and stock levels. It makes it simple for businesses to manage their products, such as adding new products, changing old products, and categorizing them.

Squarespace also includes built-in inventory tracking tools that allow businesses to track their stock levels and get alerts when inventory is running low. Users can set up automatic notifications when a product reaches a certain stock level or when an order is placed for an out-of-stock item.

Manage product on Squarespace

What is more, Squarespace also includes order management tools that allow businesses to manage orders and track their fulfillment status. Users can view order details, update order statuses, and print shipping labels directly from their website.

This eCommerce platform also allows businesses to make adjustments to their stock levels, including adding or removing stock and adjusting stock levels for individual products. 

With built-in inventory tracking, order management tools, and reporting features, Squarespace eCommerce is a great choice for businesses looking to manage their online store inventory.

#8 Analytics and reporting

Squarespace includes a range of built-in analytics and reporting tools to help businesses track their website’s performance and make data-driven decisions. In this Squarespace eCommerce review, we will deliver some of the key analytics and reporting features of this platform.

  • Website analytics: Squarespace includes built-in website analytics tools that allow businesses to track their website’s traffic, pageviews, bounce rate, and more. Users can view data on how visitors interact with their website, and make data-driven decisions to improve their website’s performance.
  • Sales analytics: Squarespace offers sales analytics tools that allow businesses to track their sales performance over time. Users can view data on product sales, revenue, average order value, and more. Squarespace also includes abandoned cart recovery tools that allow businesses to recover lost sales.
Squarespace analytics
  • Customer analytics: Squarespace has customer analytics tools that allow businesses to track customer behavior, including their purchase history, demographics, and more. This can help businesses better understand their customer base and create more targeted marketing campaigns.
  • Reporting: Squarespace includes various reporting tools that allow businesses to generate custom reports on their website’s performance. Users can view data on product performance, inventory levels, and more.

Squarespace eCommerce provides a range of analytics and reporting tools to help businesses track their website’s performance and make data-driven decisions.

#9 Security

Squarespace provides powerful security protections to protect the websites of its users. The Squarespace SSL certificate, which encrypts data exchanged between a user’s web browser and the Squarespace servers, is one of the standout features. This encryption aids in the prevention of data interception, protects against hacking efforts, and improves user trust and search engine ranking.

Squarespace operational security

Squarespace also includes DDoS protection to prevent website attacks and two-factor authentication to offer an extra degree of security to user accounts. For all these reasons, Squarespace online store can count on Squarespace for its all-inclusive protection!

#10 Customer support

This eCommerce platform comes with various customer support options to sell on Squarespace comprehensively. 

Squarespace Help Center
  • Help center: Squarespace includes a comprehensive help center with articles and tutorials on how to use the platform’s features. The help center includes a search function organized by topic to make it easy for users to find the information they need.
  • Email support: Squarespace provides email support for users who need additional assistance with the platform. Users can submit a support request through the platform’s website, and a member of the Squarespace support team will respond within 24-48 hours.
  • Live chat: Squarespace offers live chat support for users on its Business and Commerce plans. Live chat support is available 24/7, and allows users to get real-time assistance from a member of the Squarespace support team.
  • Community forum: Squarespace includes a community forum where users can ask questions, share tips, and connect with other Squarespace users. The forum is moderated by Squarespace staff and is an amazing resource for getting help and advice from other users.

With a comprehensive help center, email support, live chat, and a community forum, Squarespace eCommerce is an excellent choice for businesses looking for reliable customer support.


Squarespace eCommerce Pros & Cons

Every eCommerce platform has advantages and disadvantages, and Squarespace is no exception. In this Squarespace eCommerce review, let’s grasp some pros and cons of using Squarespace eCommerce

Squarespace

Squarespace eCommerce pros

Here are some prominent advantages of Squarespace: 

  • Easy to use: Squarespace eCommerce is user-friendly and easy to navigate, making it an ideal choice for small business owners who may not have experience with website design or eCommerce.
  • Beautiful templates: Squarespace eCommerce offers a range of beautiful templates that are customizable to suit various business needs. The templates are mobile-responsive and optimized for search engines.
  • Built-in features: Squarespace eCommerce includes a range of built-in features, including inventory management tools, analytics and reporting, and marketing tools, which make it a comprehensive all-in-one solution for small businesses.
  • Secure platform: Squarespace eCommerce is a secure platform that offers SSL certificates and PCI compliance, which means that businesses can securely process payments and keep their customers’ data safe.
  • Good customer support: Squarespace eCommerce has many support options, including a comprehensive help center, email support, live chat, and a community forum.

Squarespace eCommerce cons

Here are some disadvantages of Squarespace: 

  • Limited third-party integrations: Squarespace has limited third-party integrations compared to other eCommerce platforms, which may limit some businesses’ ability to scale their operations.
  • Limited payment options: Squarespace eCommerce only supports a few payment gateway options, which may disadvantage businesses operating in certain regions.
  • Transaction fees: Squarespace eCommerce charges transaction fees on all sales made through the platform, which can add up over time and impact a business’s profit margins.
  • Limited shipping options: Squarespace only offers basic shipping options, which may not be sufficient for businesses with complex shipping requirements.
  • No multi-currency support: Squarespace does not support multi-currency transactions, which can be a disadvantage for businesses operating in multiple countries.

Squarespace eCommerce is a great choice for small businesses looking for a user-friendly, all-in-one eCommerce platform with beautiful templates and built-in features. However, businesses should consider its limitations, such as limited third-party integrations and payment options, transaction fees, and shipping options, before deciding whether it’s the right platform for their needs.


Squarespace eCommerce Review – FAQs

  • Is Squarespace good for eCommerce?

    Yes, Squarespace is a good eCommerce platform for small businesses due to its user-friendly interface, beautiful templates, built-in features, and secure platform. 

  • What are the downsides of using Squarespace?

    Some downsides of using Squarespace include limited third-party integrations and payment options, transaction fees on sales, limited shipping options, and no multi-currency support.

  • Who is better than Squarespace?

    There are several eCommerce platforms that may be better suited for certain businesses compared to Squarespace website builder, such as:

    • Shopify: offers more third-party integrations, payment options, and advanced features
    • WooCommerce: offers greater flexibility and control for businesses with web development experience
    • BigCommerce: offers more built-in features and scalability options for growing businesses
    • Magento: offers advanced customization and functionality for large businesses with complex needs.
  • Is Squarespace good for selling digital products?

    Yes, Squarespace is a good platform for selling digital products due to its built-in features, such as digital file delivery, download links, and content restrictions. It also supports a range of digital file formats and allows businesses to set up subscriptions and memberships.


Final Thoughts

To sum up, Squarespace a great option for small businesses looking for a user-friendly, all-in-one platform with beautiful templates and built-in features. It offers good design and customization options, SEO features, marketing tools, payment options, inventory management, analytics and reporting, and customer support. 

We hope that via this article about Squarespace eCommerce review, you can decide whether is Squarespace worth it or not. Happy selling!

This post was last modified on May 2024 8:52 am

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