“OnBuy reviews” has been among the hottest searches these days. Founded in 2014, this UK online marketplace is pretty much a new concept to many online retailers when compared to top online marketplaces such as Amazon, eBay, or Etsy.
Therefore, It is no surprise should you barely find proper OnBuy reviews online. But that won’t last long because LitCommerce is about to reveal what it is and how to sell on OnBuy.
If you are a UK e-seller looking for a new sales channel or expanding your current business, why not check out LitCommerce’s latest reviews of OnBuy.com? In the upcoming sections, you are going to discover the following:
Grab your business scaling opportunity by going multi-channels with LitCommerce. Inventory, prices, and orders will be synced in real-time, all in one dashboard.
What is OnBuy and when was it launched? As mentioned, OnBuy is a UK-based online marketplace. Although founded in 2014, it was not until November 2016 that OnBuy went into operation. Over 5 years, the marketplace has expanded significantly, marking its 5th birthday with 224% annual growth in 2021.
Continuing our OnBuy reviews, let’s talk about its sellers. Reports tell that 11,000+businesses worldwide are on OnBuy. This growing number also indicates that more people want to sell on OnBuy, but why? One of the greatest motives is that sellers get immediate payment as soon as their items get dispatched. This surely goes to the solid partnership between OnBuy and PayPal.
Besides, unlike competitors, you won’t find any OnBuy stock. It means you are not coming up against the marketplace but solely against other e-sellers. However, the competition stays fierce, and it is essential that you find more ways to drive organic traffic to your online store.
When to Sell on OnBuy?
Entering a new online marketplace, it is crucial to know the right time and product niche to sell. Those two myths will now come into the light. Here is our detailed explanation!
● Business size
Since OnBuy supports e-sellers and holds no stock, every business can kick off, whatever size it is. The online marketplace allows independent sellers, family businesses, multinational enterprises, etc. Furthermore, OnBuy also works directly with brand owners. In case you need to scale your business precisely, click here to read LitCommerce’s complete guide!
To start selling on OnBuy, you will need a PayPal account, an established company or trading name, and proper plans for what you are going to offer potential customers. For more details, how to sell on this marketplace will be discussed thoroughly later in our OnBuy reviews.
● Product niche
OnBuy currently has approximately 35 million products from 17 different categories. Nonetheless, the marketplace reveals its most popular category list. They include:
Electronics and technology
Toys and games
Movies, video games, and music
Clothing, shoes, and accessories
Baby and toddler
Health and beauty
Home, garden, and pets
The Breakdown of OnBuy Fees in 2023
As a soon-to-be OnBuy seller, you must be eager to find out everything about the required fees on the marketplace. Let’s not keep you waiting any longer, and here is the detailed breakdown in our OnBuy reviews.
Monthly subscription fees
The monthly subscription includes the Standard Seller Subscription fee and the Partner Seller Subscription fee.
Standard Seller Subscription fee: £19 per month (plus VAT)
Partner Seller Subscription fee: £39 per month (plus VAT)
Speaking more of this charge, the Partner Seller Subscription grants OnBuy sellers additional marketing services or routes. Such services might not be available to all sellers on the marketplace. Also, if you go with the Partner Seller Subscription, you will have access to OnBuy’s Priority Support Team.
(Standard Seller Subscription and Partner Seller Subscription)
Selling fees
OnBuy does not charge listing fees. Nevertheless, among OnBuy fees, e-sellers are required to pay product sale prices and associated shipping costs (so-called selling fees). The charges on sellers are actually pretty much competitive, especially against marketplaces including eBay or Etsy. Here is a glance at it.
Category
Fee
Consumer Electronics, Large Appliances & Computing
5% of the product sale price
Everything Else
9% of the product sale price
Delivery Charges
9% of the total delivery cost
The final charge per order is calculated as follows:
Correct % of product sale price + 9% of the total delivery cost
OnBuy sets its selling fees at a minimum of 1 penny. This means if the final charge does not reach 1 penny, e-sellers still pay 1 penny, regardless of the actual order’s value and shipping costs.
Product Boost Fees
Product boost fees are not compulsory. According to OnBuy, this charge applies only when sellers agree to pay additional fees (from 1 to 10% of the product sale price). Specifically, e-sellers will pay extra for their products sold from a boosted position of sale.
OnBuy also explained thoroughly the 4 benefits gained from product boosting services. The pros of using product-boosting services include:
Achieving greater visibility on and off OnBuy
Getting complete control of what and how much to boost
Being charged only if boosted products are sold
Improving products’ ranks in general
Remedies for late payment
The last fee mentioned in our OnBuy reviews refers to the remedies for late payment. Based on OnBuy’s house rules, sellers have to pay “extra money” if the compulsory payment fails. OnBuy has several methods to make this happen. The house can conduct one of the below:
Deduct amounts for any future funds, which the seller may receive
Seek for other payment or reimbursement from the seller
Grant the seller only Restricted Access to SCP until the payment is available
Charge the seller a 4-percent interest rate per annum
How to Sell on OnBuy?
The selling procedure on OnBuy is crystal-clear. Setting up your store and starting to sell on this marketplace will not take much time and effort. Now take a look at the four steps to kick it off.
#1. Register
Go to OnBuy.com and click Register Now in the upper right corner.
Fill in OnBuy’s registration form. The form includes your title (Mr. or Ms, etc), name, business name, telephone number, email, and email confirmation.
Once you have completed the form, the OnBuy Onboarding team will contact you as soon as possible.
In case you have already got an account, you can simply click the OnBuy seller login.
#2. Upload your listing
When you’ve done setting up, it is time to upload your listings. Now follow our instructions.
Go to OnBuy Seller Control Panel and look for Listing & Products on the menu bar. Click it and choose Add Listing.
A new interface will pop up, asking you to search for a product to list. The searches are/t what we’re going for. You can then use any search term but eventually scroll down and choose to Create New Product.
Next, you need to select a category for your products. OnBuy will request you to break it down as detailedly as possible.
(Example for Category selection)
As you’ve finished the category, it’s time to add details to your listing. Check the variations and complete their details if necessary.
Add images to your product listing.
Fill in any product feature then write a coherent and precise product description.
Review your listing and upload it.
OnBuy has suggested three ways to do this: create listings manually, use available templates, or take advantage of OnBuy integrations.
(Some of OnBuy’s integrations)
Notes: We highly recommend using integrations for their outstanding benefits. Check out more details on eCommerce marketplace integration here!
#3. Sell on OnBuy
After perfecting your listings, let the OnBuy team supports and promotes your products to millions of potential customers out there. In case you want to double or triple your profit levels, take our advice and consider multichannel selling. The global race has already begun!
Go Multichannel Selling with LitCommerce!
To boost your online profit and reach more customers, multichannel selling is more crucial than ever. Try out LitCommerce solution to sell on multiple marketplaces effectively and affordably now!
Right when your items get dispatched, payment will be made immediately by OnBuy’s processor PayPal. In fact, OnBuy is the only marketplace in the UK to offer this benefit.
5 Tips to Increase Sales on OnBuy
Throughout our OnBuy reviews, we have discussed the basics of when, how much, and how to sell on the marketplace. Following this article, the upcoming lines are devoted to revealing ways to get more sales on OnBuy.
#1. Optimize listings
Before promoting your products on any platform, make sure the listings are perfect. To optimize listings, keep in mind the three rules:
Use high-quality product images: The more divine your images are, the greater your purchase rate gets. OnBuy has recommended sellers should place 5 to 6 images per listing. Moreover, the images should be on a white background, and no promotional text or watermark is allowed.
Optimize product title and description: It is advisable to choose the right keyword and write a strong coherent product title. For the description, you should fill out every detail and product category. As an OnBuy seller, you surely want your items to appear in every possible search.
#2. Set up a proper price strategy
Doing a little market research and setting up competitive prices are smart choices, whatever marketplace you are selling on.
Compared to other marketplaces, OnBuy charges quite low (from 5% to 9%). Thanks to this rule, sellers can then set up reasonable prices and draw potential customers. However, conduct your price strategy wisely and don’t get carried away by the price downward spiral.
Additionally, OnBuy once mentioned that more than 90% of their shoppers get influenced by product and seller reviews. That’s one more reason to keep up your rating on the marketplace.
#4. Promote products using social media
Social media reputes as one of the most powerful marketing tools. Why not optimize and promote your items on social media? The urge for using social media is even greater when your major audiences are millennials and Gen Z, who contribute up to 70% of ad clickers.
When promoting your products on social media, you also get some helping hands from OnBuy. OnBuy announced in 2017 that sellers can contact their Social team for promotion support via email, Twitter, or Facebook. This definitely makes one more motive to sell on OnBuy.
Learn more about social media’s benefits and ways to use them effectively:
Customers always go for the best deals possible, and offering deals to your potential or loyal ones can help to increase your sales volume. The best part of creating deals on OnBuy is the enthusiastic support.
To get this support, when you create a deal, you need to submit it through the seller control panel. Then, the OnBuy Content team will help with SEO descriptions and ensure your product lies in a prominent spot within its category.
Best-Selling Items to Sell on OnBuy
We have nearly reached the end of the OnBuy reviews. But before that comes, we are now revealing the best-selling items on this marketplace. If you are planning on entering OnBuy, you might want to take notes of the followings.
Building & construction toys
Headphones
Men’s trainers
Action figures & playsets
Board games
Plant & herb growing kits
Video games
OnBuy Reviews – FAQ
1. Is OnBuy legit?
Yes, OnBuy is legit. It has specific Buyer Protection so that customers can shop with confidence. Also, there are complete Terms for Sellers for your consult if needed. Besides, the marketplace is a partner with numerous big names, which include PayPal, Shopify, and WooCommerce.
2. Is it safe to buy from OnBuy?
Yes, it is. All transaction details are safe on OnBuy, under the protection of PayPal. PayPal is responsible for creating advanced data encryption and preventing email phishing, frauding, and identity stealing.
3. What is OnBuy?
OnBuy is a UK online marketplace, allowing all e-sellers (independent traders, family companies, SMEs, multinational enterprises, etc). The marketplace now has more than 11,000 sellers and millions of listings.
4. How old is OnBuy?
The idea of OnBuy came out in 2014, but the marketplace did not go into operation until 2016.
Conclusion
Hopefully, our article has provided you with useful information about OnBuy. Whether you are new or experienced with OnBuy, it is advisable to gain a general outlook on the marketplace.
OnBuy is undoubtedly a seller-friendly place with low selling fees and supportive hubs. We don’t see a reason to retreat from this marketplace, not to mention its massive growth rate. It might be new, compared to eCommerce giants like Amazon or eBay, but its potential has no limits.
If you have any questions relating to OnBuy, drop us a message right here! LitCommerce’s Retail Blog is updating more reviews and growth hacks within the eCommerce world, so don’t forget to follow us. We are also building a Facebook community and looking forward to new participation and sharing. Simply click and stay tuned with us!
