So, you think of yourself as a bit of an artist, and you’ve got your own answer to “Is it worth selling on Etsy?”. Great! It’s time to take the next step: Look for products to sell on this marketplace. The list of best-selling items on Etsy can help you a lot with this product brainstorming.
Found in 2005, Etsy has thrived ever since to become a vibrant global marketplace for independent artists, crafters, and collectors. In July 2023, Etsy received 467.8 million visitors connecting over handcrafted pieces and vintage treasures, making it one of the most lucrative online marketplaces in the world. In this article, let’s find out 10 best selling items on Etsy that offer both profit margins and popularity, making them ideal for a new seller.
Jewelry
Stickers
Home & Livings
Craft Supplies
Wedding Stationery
Vintage Items
Accessories
Personalized Clothing
Craft Kits
Graphic Designs & Printables
Let’s get started to find Etsy best seller items!
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What to Sell on Etsy: 10 Best Selling Items on Etsy
So, besides avoiding the prohibited items to sell on Etsy, which products should you go for? Let’s walk through the 10 kinds of items which are sold best on this marketplace.
1. Jewelry
Sell Jewelry on Etsy
First, it’s no surprise that jewelry is on top of the best selling items on Etsy. Jewelry is a form of self-expression; customers come to Etsy looking for one-of-a-kind items, making it one of the top selling items on Etsy for new sellers even though over 60 million products have been listed on this marketplace.
Customers often go for jewelry that can be customized (with names, monograms, messages, etc.) or pieces with different personalities, according to the Etsy best seller in jewelry. Items for relationships or special occasions, particularly those that include a note card, consistently perform well among customers searching for a unique gift.
Jewelry comes up in a wide range of skills, materials, and tools, but there are many low-cost options for capturing a trend or niche. This reduces the entry barrier, especially when the jewelry is not bulky and thus inexpensive to send. You won’t need much space to store supplies or make your items; a few essential tools should suffice, depending on your making.
Look through the subcategories for ideas and niches that you think you could fill. Jewelry can be a simple product to get you started on Etsy if you have a little creativity and essential artistic ability.
Top jewelry shops on Etsy: CaitlynMinimalist, MignonandMignon, SilverRainSilver.
Just start on Etsy? Don’t forget to check out top Etsy keyword tools to use the right keywords for your listings and help your customers easily find your products.
2. Stickers
Etsy provides stickers for almost any purpose: wall stickers, labels, bumper stickers, scrapbooks, planners, water bottles, and stationery – if you need something bright and sticky, Etsy has it. The designs range from comical to professional personalized labels, allowing retailers to tap into a new market.
Sell stickers on Etsy
You can undoubtedly find an eager audience if you can make it fresh, exciting, and tailored to the market’s demands, as you can with many Etsy top selling items. The key to using stickers effectively is to determine the function of the stickers and then focus your design on that goal.
For example, if you’re selling stickers for laptops or water bottles, you’ll want to make something that allows customers to express their identity. If you’re making wall stickers for kids’ rooms, you’ll need to come up with some amusing designs and quotes.
Stickers are inexpensive and straightforward to create and ship, which is wonderful for new merchants. There are a variety of outstanding custom sticker suppliers available at various price points so that you can choose the ideal production partner for your needs.
To make this product, you’ll need some basic graphic design skills and software, although some of the most popular stickers on Etsy are simple.
Top sticker shops on Etsy: Upstrider, Creative Dreamers Co, Manifestable.
3. Home Decor & Living
With the home decor market forecasted to reach 202 billion by 2024 in the U.S. alone, it is not an exaggeration to say that Home Decor & Living is one of the best selling items on Etsy. This category covers anything that helps to make your customer’s home cozier and, at the same time, offers a sea of winning Etsy business ideas for you to choose from.
Home & Living items are one of the high margin products on Etsy
Etsy top searches in this category hold some lovely home decor such as bedroom lamps, wool rugs, pillow covers, candles, candle holders, and outdoor decoratives for special occasions such as Christmas and New Year’s Eve.
To turn your shop into an ideal destination for all home decor lovers, you should prioritize great photos, style your items in a home context, and utilize social media to engage with more prominent decor enthusiasts from around the world.
Some home decor shops on Etsy: ilovelotus, Worldincensestore, Workspacestudio.
4. Craft Supplies
As previously mentioned, the craft supply category is somewhat of a catch-all. This category includes everything from nail decals and egg stamps to crochet designs and facemask wire strips, but we’re talking about selling craft items like bread, charms, ribbons, yarn, and so on. This is where we see a significant opportunity for new sellers.
Sell craft supplies on Etsy
Many best sellers on Etsy provide jewelry and other supplies, indicating high demand. Aside from marketing your business, this niche doesn’t require artistic abilities. You can establish a business that reaches a qualified audience with a profitable product if you understand your buyer and their wants.
To begin, determine what your potential buyers value the most. Is it a low-price option? Buying in bulk? Standout designs? Once you have that information, you’ll need to identify a suitable wholesale provider for your products. Whether your wholesaler sends the product directly or drop-ship it to your customers, you need a reliable partner.
If you can match an excellent product to the needs of a crafting niche, you’ll have a low-effort, high-reward product on your hands and be successful in selling crafts on Etsy.
Top craft supplies shops on Etsy: Beadboat1, yakutum, PeggySueAlso.
5. Wedding Stationery
The wedding industry is massive—the wedding market in the United States alone is estimated to be worth $73.6 billion! Add in the overall cost of decor, favors, and stationery, which, according to Wedding Wire, comes to $2,460 per wedding. This is reflected in the size of the Etsy wedding market.
Wedding printables on Etsy
While there are a lot of high-end products in this area, there is enough continual demand for one-of-a-kind items to make it a worthwhile investment for new sellers.
Table place cards, customized save-the-date cards, and unique wedding invitations are all low-barrier ways to break into the wedding market. The equipment and abilities you’ll need to clarify what sells best on Etsy will vary depending on what you’re attempting to sell.
Aside from thoughtful, innovative designs, top sellers in the wedding category share a common trait: the branding they give their products and stores. Given many customers’ emotional states, sellers who go above and beyond to add a personal touch will be better accepted than sellers who do not attempt to market themselves.
Top wedding stationery shops on Etsy: ModParty, MintyPaperieShop, MarryMePaperBoutique.
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Besides handcrafted items, Etsy is also a wonderland for those who want to exchange vintage treasures. Thanks to the return of retro style and the fact that vintage items are well-made (to last this long) and unique, more and more people (especially millennials) are coming to Etsy to buy things that help to build their distinctive identities.
Vintage items are one of Etsy best selling items
The offerings of Etsy vintage items are broad, ranging from jewelry and collectibles to home and living decorations. Teacups, sewing patterns, or vintage t-shirts… are some of the best sellers on Etsy searches within this category. However, it’s worth noting that only items over 20 years old are considered vintage, and Etsy buyers expect detailed product descriptions and sumptuous photography that could tell stories behind the items.
Defining your brand, curating the things you love, and providing as sufficient detail as possible are some of the most valuable practices to sell vintage items on Etsy successfully.
Top vintage shops on Etsy: NorthPrints, WhoKnowsWhat, Hobohooks.
7. Accessories
When finding what to sell on Etsy, consider accessories
Next on the list of best selling items on Etsy is personal accessories, a broad category that provides multiple ways for customers to add more colors to their looks. From handmade items to chic products, from bags and scarves to custom belts and barefoot sandals, you will find a suitable product idea to start with, then promote them with your utmost to sneak into the list of Top Etsy searches on eBay.
With that being said, it’s not easy to stand out from thousands of accessories stores on Etsy. Besides offering Etsy best sellers and high-quality photography, you can mix your products with certain outfits to highlight them.
Top accessories shops on Etsy: ThinkPinkBows, LoveLinax, CaSales.
8. Personalized Clothing
Personalization is a significant market in terms of what sells best on Etsy, but apparel has the best chance for these kinds of items. Everything from birth announcement onesies to family reunion T-shirts to face-on-socks – the ingenuity and volume of personalized things on Etsy is astounding and offers new sellers a diverse audience.
Sell personalized clothing on Etsy
Again, the market is large, but because there’s such a great desire for fresh, unique personalized items, this is one of the best sellers on Etsy. If you can combine a fun or helpful idea with a high-quality product, you’ll almost certainly find a willing market for it.
It’s also one of the best selling items on Etsy. When you sell clothes on Etsy, you can sell personalized items and then drop-ship them through your supplier if you find a suitable production partner. Just make sure you do your product research. Look for a fresh take on a popular genre.
If you search “bridesmaids gifts”, you’ll find a lot of personalized items, so instead of copying what others have done, seek something that meets the demand but does so in a unique way.
Top clothing shops on Etsy: ToughCookieClothing, PintSizedUS, Up2ournecksinfabric.
9. Craft Kits
Afterward, craft kits are one of the best selling items on Etsy these days since everyone spends more time at home. These kits range from more complex crafts in attractive packaging to children’s kits. Crafts that provide something fascinating (particularly for children or families) but aren’t overly sophisticated fall into this market’s sweet spot.
Sell craft kits on Etsy
New sellers can find a niche in this market and essentially put together tiny sets of craft supplies for a decent upsell. Smaller, lighter kits are easier to transport and less expensive, and you can make them for popular tasks like needlework or jewelry-making.
To sell this type of product, you’ll need a place to assemble the kits and the necessary crafting and packing materials. Once you’ve found a reliable source for these, you’ll want to spend some time developing a brand that will help your craft kits stand out.
DIY craft kits are a fun and economical method for Etsy sellers willing to put a little additional creativity and elbow grease into the process to make a profit.
Top Etsy shops that offer craft kits: CaitlynMinimalist, PlannerKate1, ModParty.
10. Graphic Designs and Printables
You might be surprised to hear that Etsy offers a robust digital economy in addition to physical goods. Everything from résumé templates to downloadable art prints — as well as a variety of other printables — can be purchased for as little as a few dollars. Still, some sellers have found success with higher-priced downloads.
Normally, small enterprises looking for graphics, labels, and business assets or college students looking for an inexpensive way to decorate their dorms are among the target audiences. Get creative with Etsy, as always—meet your market by selling photos or printable products.
The good news is that you have much more flexibility with this product to experiment and discover something that works. Because Etsy fees are the only necessary overhead, you can start selling photos on Etsy without any capital or inventory if you can make enough to cover the minimal expenses.
You may start with these best selling items on Etsy with basic graphic design skills (or the drive to develop them) and a free program like GIMP or Canva.
You’ve walked through 10 best selling items on Etsy. Don’t for get to check out the Etsy Plus review to decide if you should use it when starting selling on Etsy.
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What is the most profitable thing to sell on Etsy?
Known as the wonderland for handmade items and vintage treasures, Etsy is not a perfect place to launch a profitable online business for some people. That’s not true! You can always earn heaps of money, providing that your products meet the demand of certain targeted audiences.
The Etsy product ideas below might be your optimal answer to this nerve-wracking question:
Handmade Jewelry;
Stickers & Personalized cards;
Art & Collectibles;
Personalized t-shirts;
Custom mugs;
Digital Art.
Is selling on Etsy worth it?
We do think it’s worth selling on Etsy. There is more than one reason you should start creating a shop on Etsy. Let’s check them out:
Low investment: Etsy fee structure might confuse eCommerce novices initially, but creating an Etsy store (and maintaining it) doesn’t cost much. Besides listing, transaction fees, and advertising fees, you don’t have to pay any monthly subscription charge.
Powerful tools to promote your business: When selling on Etsy, you can bring your products closer to potential buyers by applying best practices that align with the powerful Etsy SEO. Besides that, if you want to go big with Etsy, offsite ads can spread your brands to places in the digital world.
Possible brand building with personalized storefront: Etsy pattern allows you to add personal taste to your brand and make it stand out from thousands of online stores.
Best Selling Items on Etsy: Final Words
On Etsy, there are numerous chances for low-effort, high-reward products. Finally, the best selling items on Etsy are something that combines your skills and passions with a buyer’s requirement. So perform research on things to sell on Etsy, set aside some time to prepare by locating reputable manufacturing partners and materials, and then be ready to action!
Suppose you currently have these kinds of items and selling them on your website; it’s the best time to expand your business by integrating your store into Etsy like WooCommerce Etsy Integration or Shopify Etsy Integration. LitCommerce is a multi-channel selling expert that can help you sell on the top global marketplaces without knowing a line of coding.
