Digital items are blooming on the best selling platforms, including Etsy. Especially for aesthetic-oriented e-sellers, having the right digital products to sell on Etsy – one of the top online marketplaces – may earn them a fortune. However, selling digital downloads on Etsy can be challenging because there are thousands of product niches to consider. So, what kind of Etsy digital products should you sell?
If you haven’t figured it out, keep scrolling and explore our list of 30+ ideas for Etsy computer-made downloads, which includes:
- Cosmetic labels
- Printable planners
- Lightroom presets
- Business cards
- Wedding printables
- Social media templates
- +20 other best-selling digital products
Let’s wait no longer and get the ball rolling!
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30+ Best Digital Products to Sell on Etsy
There is barely a limit on Etsy digital product ideas, at least not in the 21st century. Without a doubt, this business sector can be an incredible income for e-retailers. However, keeping your digital makings off Etsy prohibited items is crucial. Also, learning Etsy tips for setting yourself apart from competitors is the key to your success story on Etsy.
Now, why don’t we explore some of the most popular sections?
Just starting out? Don’t forget to check out the beginner package before selling on Etsy:
In this modern era, conventional paper-based books are no longer the only way writers can publish their writing pieces. Instead of finding a publishing house, they can now customize everything and share it with others effortlessly.
You can find 68,000+ results when searching for “ebooks” on Etsy. For that reason, ebooks gradually become one of the most trending digital products to sell on Etsy. In detail, there are items reaching 100,000+ sales. Moreover, ebook Canva, ebook templates, ebook covers, and ebook kids are this category’s most popular search queries.
Following ebooks, wallpapers surely belong to the list of best selling digital products on Etsy. With over 10,000+ sales, selling wallpapers on Etsy can be a gold mine for all designers out there.
Discussing these Etsy downloads further, you may notice the most popular searches are neutral, bohemian, floral, or custom wallpapers. Also, they vary in size and version (for mobile and desktop).
Don’t forget to list calendars for your digital products to sell on Etsy. Creating eye-catching printable calendar templates will likely attract a vast audience willing to pay for you.
Not to mention, calendars are among the most practical Etsy digital download ideas. For example, you can create blank calendars that help shoppers note events, deadlines, etc. Most importantly, they are perfect for sellers who want to run wild in creativity and self-customize.
Parties, weddings, gatherings, and numerous other occasions need invitations, which makes them one of the best digital products to sell on Etsy. As e-sellers create invitation templates, they can charge a bit more if customization is available.
Facts you may not know:
- Simple invitation templates can reach up to 13,000+ purchases.
- Sophisticatedly designed invitations (for certain occasions) can make beyond 7,000 sales.
- Customized orders may cost up to $20 per item.
So, how much can you make from selling digital downloads on Etsy? We’re sure that there is no limit to that!
#5. Cosmetic labels
For cosmetic retailers with little or no designing skills, they should pay for a designer to create labels rather than do it themselves. In fact, soap, jars, bottle labels, and many more are in hot searches on marketplaces with thousands of sales monthly. That’s exactly why cosmetic labels are recommendable digital products to sell on Etsy.
In many cases, hiring a designer takes less money and time to complete new labels. Due to this reason, you can target your potential customers with handmade and small cosmetic stores, if you have a talent for making beautiful cosmetic labels. Also, keep in mind that when designing cosmetic labels, you need to deeply understand your audience’s needs to bring out the best items that align with their brands.
#6. Printable planners
When searching “planner” on Etsy, some are astonished by the almost 1.6 million results. Moreover, many planners have become the top selling digital products on Etsy when reaching almost 20,000+ purchases. This solely proves how popular planners are on the Etsy marketplace. Speaking the truth, we believe that designing printable planners for diets, workouts, study plans, etc., is undoubtedly potential for any new or experienced seller.
Nonetheless, these printable planners are mildly “seasonal”. You may get more orders when the Christmas and New Year celebration comes. Some buyers tend to wrap up their year or vice versa by setting new goals.
Apart from what we have informed you, there is a challenge when you choose planners as digital products to sell on Etsy: the competitive rate. There have been thousands of merchants in this category, and the choices for planners are countless. Due to intense competition, you probably want to develop more functionality, such as combined progress trackers or personalized features. Adding to that, remember to check out LitCommerce’s useful hacks on how to get more sales on Etsy!
Struggling to land your products on the top pages of Etsy? LitCommerce has revealed all Etsy SEO tips right here!
#7. Lightroom presets
Who doesn’t crave stunning pictures on Instagram? To create eye-catching images on social media or anywhere else, people have been relying on tools, including Lightroom, for years. However, it was not until June 2018 that Lightroom announced the term “presets”.
If you have presets highlighting certain aesthetics, they would be perfect digital items to sell on Etsy. Especially, the best sellers in Etsy presets are Sunset, Neutral, Film, Bright & Airy, Dark & Moody, and Bohemian. If you are going to kick off these digital products, consider our suggestions.
#8. Business cards/ greetings cards
Business or greeting cards are becoming more relevant digital products to sell on Etsy nowadays with the development of technology. In fact, they are even more crucial these days because remote working is now a social norm. With the help of platforms like Wepik or Canva, you can easily find business card examples/inspirations to start your own design template and customize them according to your needs.
As you design computer-based cards, adding functionality to your items is highly recommended. The features can support your customers in making phone calls or sending emails by clicking the address on the cards or scanning QR codes.
#9. Wedding printables
Do you know that wedding printables have 5,000+ sales on Etsy? For that number, these are certainly one remarkable niche among the best digital products to sell on Etsy. Specifically, wedding printables are so diverse that they come in the form of a welcome board, table menu, seat organizer, invitation, and decorator. Full sets of compulsory wedding printables of different styles would certainly attract e-shoppers as digital products to sell on Etsy in 2023.
#10. Social media templates
Social medial templates would be a great section to kick off if you are wondering what digital products to sell on Etsy first due to the endless potential. In case you are going with such digital product ideas, you may want to target small business owners.
For more information, many businesses are on Facebook and Instagram, and they need something eye-catching and brand-aligning to attract their customers. As a result, they surely can make use of beautiful templates that can deliver their brand voice. Over and above that, we suggest that you create an all-in-one package since it may have a higher purchase chance.
#11. Digital artwork
Digital artwork can be one of the best-selling digital downloads on Etsy. They vary from one art form to another, and the purchase figure for one artwork can reach thousands. In most cases, buyers, after purchasing artwork, can print them immediately.
Digital artwork you can sell on Etsy:
- Art gallery wall set;
- Customized drawing lines;
- Paintings (Bohemian, Scandinavian, Botanical, etc);
- Family/ couple portraits;
- Pet portraits.
#12. Etsy shop banners
New sellers don’t always know how to make an Etsy banner that impresses customers. Therefore, shop banners are another popular digital items to sell on Etsy on our list.
As a banner creator, you can customize banners according to buyers’ orders to achieve greater compatibility. Such Etsy digital downloads are convenient for business owners and become affordable solutions for supporting small and new businesses. More about banners, you can sell a single banner or a full set from $7 to $50, depending on the design, quality, and quantity per deal.
#13. Logos & branding kits
More of our recommendations for digital products to sell on Etsy are Logos & branding kits. Relevant price ranges only from $10 to $35 when selling logos. The case, however, is not the same for branding packages.
On the other hand, deluxe branding kits are sold for approximately $200 to $1500 (customization is available). In detail, expensive branding kits usually have high levels of visual guidance and an incredible sense of aesthetics.
Additionally, a branding package must cover every factor that relates to online presence. Even though many branding kits cost thousands of dollars, the number of items purchased on Etsy in this business section would not let you down. Some of these have achieved more than 15,000 purchases.
#14. Thank you cards
Thank-you cards stand in the 15th spot on our list of the best digital products to sell on Etsy. As far as we know, thank-you cards have never gotten outdated. Businesses often attach thank you cards with products sent to customers. This aims at expressing appreciation for the support and gaining positive customer feedback. Therefore, having impressive card and envelope layouts will help you to earn quite a lot.
Besides, selling your digital thank you card in sets at competitive prices may draw more customers’ attention to your store on Etsy. Lastly, when listing your digital products on Etsy, you should make use of an effective tool to empower your business in making more profit.
Continuing our topic of the top digital products to sell on Etsy, we cannot go without fonts. With half a million search results and thousands of purchases, fonts are becoming more popular with any Etsy seller.
Usually, digital fonts on Etsy are sold in a bundle of 40 or 50 items. Their price ranges are between $4 to $17. Although these aren’t luxurious price tags, don’t underestimate fonts’ potential, especially when some of them have 20,000+ purchase times.
#16. Resume templates
Selling Etsy templates, including resumes, is becoming a trend. Particularly, CV templates that are clean and professional with neutral colors make the best sellers on Etsy marketplaces. In case you don’t know, Star Sellers in the resume category often have 4,000+ to 5,000+ purchases. Given those specific numbers, does the idea of selling a digital CV template sound compelling to you yet?
#17. Invoice templates
We believe that invoice templates may be the best digital products to sell on Etsy for their endless capabilities.
You are gazing at a simple boho-style invoice template with almost 290,000 sales on Etsy. Apart from the great purchase rate, another reason to sell invoice digital templates is their ease of creation. Apparently, invoices don’t require your expertise in design or challenging maneuverings to create. Thus, why not give them a try?
#18. Recipe cards
Here is one more simple and beginner-friendly recommendation for digital products to sell on Etsy. Similar to invoice templates, recipe cards are almost effortless to create. All you need to focus on is the content. Once you have finished the content, choose a clean font with a minimal layout to complete your recipe cards and start making money!
Why Selling Digital Products on Etsy Is the Right Choice?
Discover the goldmine of digital products – they’re not just a hit on Etsy but across multiple selling platforms! Expand your reach by listing your items on Etsy and beyond. Watch your business thrive in every corner of the market!
Other Best-Selling Digital Downloads on Etsy
Our list of digital products to sell on Etsy hasn’t ended yet. Let’s discuss further these 10 options below!
#19. Zoom background
Zoom backgrounds are one more suggestion for digital products to sell on Etsy. However, we don’t consider these items beginner-friendly for new designers as they appear quite challenging to customize. But if you still go for this section, a bookcase, office, library, and blurred background are the most promising.
#20. Website templates & themes
Next on our list, website templates and themes are popularly purchased Etsy digital items. For those familiar with Figma or Adobe Photoshop, earning thousands from Etsy is absolutely possible! Canva or Sketch still helps. Check out how to sell digital downloads on Etsy using a detailed Canva tutorial now!
Creating patterns and selling them on Etsy can be fun, time-saving, and beneficial as a passive income. Your target customers can be businesses from any field, including fashion, F&B, crafts, art supplies, etc.
Both digital and physical stickers are amusing, which is partly a reason why they become the best digital products to sell on Etsy. In particular, digital stickers can be used on social media like Facebook and Telegram. Indeed, they make conversations more delightful with various animations and expressions. Meanwhile, physical stickers are excellent decorators. Why so hesitant to create stickers?
#23. Digital bookmarks
Here is another best selling digital download on Etsy – Digital bookmarks. If you have done some research, you must have realized that digital bookmarks have no limits. When you produce these Etsy digital downloads, remember to add “personalization” options to get more sales. Besides Etsy, Amazon and eBay are other potent marketplaces to sell digital bookmarks.
#24. Editable flyers
Editable flyers shouldn’t be missing from our list of digital products to sell on Etsy. Speaking the truth, this section is not the most popular digital download on Etsy. Nonetheless, using a flyer editor to create editable flyers and sell them on Etsy is filled with possibilities now that demands are increasing daily.
#25. Menu templates
Menu templates are among our last suggested digital products to sell on Etsy. You can sell your templates to customers, including owners or organizers of restaurants, coffee shops, weddings, parties, bars, etc. Thus, choose any section that you are most confident about.
#26. Gift tags
Printable gift tags make top-notch Etsy digital products and are in high demand by numerous shoppers, including businesses as well as individuals. Gift tags for special occasions such as weddings, birthdays, and Christmas are the most competitive sections.
#27. Embroidery Patterns
More on digital products to sell on Etsy, embroidery patterns may surprise you with over 700 thousand search results. As a matter of fact, lots of e-sellers have listed embroidery patterns on their Etsy shops and got some impressive sales.
#28. Children learning materials
Our list of digital products to sell on Etsy 2023 will end with children’s learning materials. Notably, flashcards, alphabetical letters, coloring books, and educational posters are extremely popular with Etsy shoppers. As evidence, some educational posters are achieving incredible revenue with 161,000+ sales.
To conclude, we have generated a list of best-selling digital products on Etsy based on common and popular digital products that are often sold on this marketplace. The list includes a variety of digital products that are in high demand and have proven to be successful on the Etsy platform. It’s important to note that the success of your digital products on Etsy will depend on various factors, including the quality and uniqueness of your products, your marketing efforts, and customer demand.
Don’t want to sell digital products? We’ve got you covered with the best selling items on Etsy
Digital Products to Sell on Etsy – FAQs
Digital items you can sell on Etsy: Selling digital downloads on Etsy should begin with deciding what to list on your shop and what target audience you are heading to. Once you have decided on these two factors, get down to your digital items and list them on Etsy like physical ones. You can choose between instant download or made-to-order options. Yes, it is. Digital products are among Etsy’s most popular sections, as thousands of people search and purchase them daily. Accordingly, selling digital products on Etsy is a great way to earn a passive income. Not to mention, digital products are cheap to make and occasionally effortless. Furthermore, they don’t require any inventory management process or storage space. The best tools to create digital products: Ebooks and planners are currently selling the best printables on Etsy. You may face tough competition when taking these two, but they are worth trying.
Digital items you can sell on Etsy:
Selling digital downloads on Etsy should begin with deciding what to list on your shop and what target audience you are heading to.
Once you have decided on these two factors, get down to your digital items and list them on Etsy like physical ones. You can choose between instant download or made-to-order options.
Yes, it is. Digital products are among Etsy’s most popular sections, as thousands of people search and purchase them daily.
Accordingly, selling digital products on Etsy is a great way to earn a passive income. Not to mention, digital products are cheap to make and occasionally effortless. Furthermore, they don’t require any inventory management process or storage space.
The best tools to create digital products:
Ebooks and planners are currently selling the best printables on Etsy. You may face tough competition when taking these two, but they are worth trying.
It’s a Wrap!
The digital section on Etsy is thriving greater than ever! But this also means the competition is getting tougher. To achieve your desired success, along with creativity, ensure that you choose the right digital products to sell on Etsy. However, it is essential to remember that consistency and quality updates are key to your increasing sales. And that’s exactly how to create passive income from Etsy digital products!
Lastly, don’t forget to check out the latest trends and growth hacks on Retail Blog and join our community. All business secrets are already revealed by LitCommerce! Should you have any further question, contact us right away for an in-depth consultation. It is always an honor to give a helping hand!