While the platform’s Standard plan offers a lot of benefits, Etsy Plus is the company’s premium subscription service that provides sellers with additional tools and perks to help them grow their businesses. But is it worth subscribing to?
In this 2023 comprehensive review, we’ll dive into the world of Etsy premium and explore the added features and costs to help you decide if it’s worth your business. Here are some of the topics we’ll cover:
Whether you’re a current Etsy seller or considering launching a shop on the platform, this review will provide useful information to help you make the right decision about Etsy plans.
Let’s discover!
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Besides Etsy Pattern, Etsy Plusis another exclusive subscription service that offers Etsy sellersan array of powerful tools and benefits to grow their businesses and boost sales. Here are some of the exciting features you can access with an Etsy subscription:
15 listing credits per month
$5 credits for Etsy Ads
Advanced shop customization options
Customizable Etsy shipping boxes and web addresses (domain name).
Discounts for customizable packaging, domain, business card, and other promotional materials.
Restock requests
In addition to the fees charged for using the Etsy platform, this premium plan costs only $10 per month. However, it comes with credits that can help reduce some of the preexisting fees.
Therefore, if you’re a seller looking for extra support, reduced additional cost, and opportunities to scale your business on the platform, an Etsy subscription is definitely worth considering.
If you’re selling one of the top online marketplaces – Etsy, you may be considering whether to sign up for the Etsy payment plan. While the subscription service offers a variety of tools and benefits to help sellers grow their businesses, there are also some potential drawbacks to keep in mind.
In this section, we’ll explore the pros and cons of Etsy Plus in more detail. Let’s take a look!
#Pros of Etsy premium
So, if you’re hesitant to pay an extra $10 every month on top of regular Etsy fees, we get it! But hear us out: Etsy Plus could be a game-changer for your shop.
Here are some of the amazing perks that come with the subscription:
1. Listing & ads credit
With the Etsy Plus subscription, you will receive 15 free listing creditsand $5 ad credits each month. Although this is not free, it’s still a good value since Etsy normally charges $0.20 for each listing. This provides an extra $3 worth of listings each month, which is helpful for sellers with a smaller product selection since it simplifies the calculation of Etsy listing fees.
Having your own domain name, such as www.yourshopname.com, can make your shop look more professional. Moreover, it is easier for customers to find and remember your brand.
Understanding that, Etsy has partnered with Hover, a reputable internet domain registration service, to provide Etsy Plus subscribers with a 50% discount on custom domains.
With this incorporation, you can purchase a custom domain through Hover and have it automatically connected to your Etsy shop. This means you won’t have to worry about any complicated technical setup or integration process.
With Etsy Plus, subscribers can access discounts of up to 50% on custom web addresses through Hover.
3. Advanced shop customization
Advanced shop customization is a fantastic perk that comes with an Etsy premium. Compared to the limited options available to non-subscribers, this feature allows you to further personalize your Etsy shop to look more cohesive and appealing.
Advanced shop customization is a fantastic perk that comes with an Etsy subscription.
Etsy Plus subscribers are given two new types of banner styles: collage and carousel.
The collage banner is a customized banner made of up to four images of your choice. However, it might not be necessary because you can use basic editing software to achieve the same result without having to pay for the Etsy plan.
The carousel banner is far superior as it lets you add up to four different photos that your customers can click through and explore. You can even hyperlink banner images to specific listings or sections in your shop, making it actionable and highlighting your best-selling or favorite products.
Etsy banner ideas
Moreover, sellers using Etsy Plus can also feature items on the shop page in two ways:
All items can be displayed at the top of the page in the same size.
Five items can be displayed, with one larger item in a smaller group to the right.
By using these features, you can highlight your products and put them front and center on your shop page. Also, this will make your shop page more engaging and enticing for potential buyers.
4. Restock requests
Restock requests are one of the most valuable features of Etsy Premium. With this Etsy Plus benefit, customers can request to receive an email notification when a sold-out item is back in stock.
And once you’ve restocked the item, customers receive an email and are ready to purchase. By letting customers know when an item is back in stock, you create a sense of urgency and increase the likelihood of a sale. Urgency and the fear of missing out are some of the most effective marketing tactics, after all!
With an Etsy subscription, shoppers can request to receive an email when a sold-out item restocks.
5. Other discounts & perks
In addition to the Etsy Plus benefits mentioned above, Etsy Premium offers a range of other discounts and perks to help you save money. For example, you can get discounts on custom packaging, promotional materials, and many more.
#1. Etsy shipping boxes
If you want to personalize your online store, use custom delivery boxes. With Etsy Plus, you can access discounts on these boxes if you’re based in the US, Canada, European Union, or the United Kingdom.
#2. Business cards & printables
As an Etsy Plus member, you can save up to 30% on your order of business cards and printables from Moo. This online print and design company lets you create custom business cards, flyers, and other promotional materials.
#Cons of Etsy premium
Although the Etsy Plus subscription offers several benefits, it’s important to be aware of its drawbacks as well:
1. Only $5 ads credit offer
That’s true, you only get $5 in Etsy ads credits, and that doesn’t seem fair. You have to pay money each time someone clicks on your ad (PPC), and the more you pay, the higher your ad appears on the site.
But with so many sellers competing for top spots on every search page, it can cost a lot of money just to get your ad noticed.
Moreover, some sellers end up paying as much as $1 for each click, and there’s no guarantee that they’ll make any sales as a result. Therefore, a $5 credit might not be enough to get you very far.
2. Disappointing discounts
Who doesn’t love a cute custom shipping box? It’s a great marketing tool, but it might not be worth the expense for new sellers or those with small profits.
The Etsy Plus discount for custom shipping boxes is also unclear and only available to the US, Canada, European Union, or United Kingdom sellers.
The same goes for discounts on printed materials like business cards and stickers – the discounts are good, but the company that Hover partners with is pricey. You can probably find a better deal elsewhere without the Etsy Plus discount.
3. 1-year domain name availability
As mentioned earlier, if you sign up for Etsy Plus, you can get up to 50% off on domains that direct to your Etsy shop. However, it’s essential to remember that this discount applies for only ONE year, and the domain can ONLY link to your Etsy store.
Also, it might be a little bit sketchy to register a domain through Etsy, especially if you plan to open your own website in the future.
What happens if you cancel your subscription and Etsy buys your domain? It’s something to consider before making a decision.
Etsy plus pros and cons
How to Sign Up for Etsy Plus?
Do you want to know how to subscribe to the Etsy plan? Don’t worry, it’s a breeze! Here’s what you need to do if you’re interested in signing up:
Note: The cost of Etsy Plus will be added to your monthly Etsy bill, and you can cancel your subscription anytime you want.
Etsy Plus: FAQs
Does Etsy Plus make a difference?
Yes, it does.
Etsy Plus offers advanced shop customization, which means you can make your shop look different from the standard Etsy subscription. With Etsy Plus, you can select from multiple banner options to give your shop a unique appearance.
How much is Etsy Plus?
Etsy Plus costs $10 USD per month. The fee is automatically deducted from your monthly balance and shown in your payment account.
Do you need Etsy Plus to sell on Etsy?
NO, you don’t need Etsy Plus to sell on Etsy!
Etsy plan is an optional subscription package providing you with more tools, options, and benefits. It costs $10 per month. But remember, you can still sell on Etsy without an Etsy premium account.
How do I get rid of Etsy Plus?
If you want to cancel your Etsy subscription, follow these simple steps:
Log in to your Etsy account on the website.
Click on “Shop Manager.”
Go to the “Subscriptions” section.
Find your Etsy Plus subscription and select “Change to Standard.”
That’s it! Your Etsy Plus subscription will be cancelled, and you’ll no longer be charged the monthly fee.
Conclusion
Overall, Etsy Plus may benefit some online merchants, but it may not be suitable for new sellers or those with low profits. Ultimately, it is up to the Etsy Plus seller reviews to determine if the subscription cost is worth it for their business.
Last but not least, if you’re looking for more creative ways to grow your online business on the best-selling platforms and explore successful eCommerce strategies and trends, make sure to visit our blog and don’t hesitate to drop us a message. Or, you can stay updated with the latest news by becoming a part of our community. LitCommerce is here to help you succeed!
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