An Amazon repricer software is a program that automatically adjusts your product prices on Amazon based on competitor pricing and other factors such as demand, profit margin, etc. So, is it worth using?
Yes, an Amazon repricer tool can be a valuable asset for Amazon sellers, especially those who sell in competitive markets. By automating the repricing process, you can save time and ensure that your prices are always competitive.
Additionally, repricing tools can help you win the Buy Box because they monitor competitor prices and automatically adjust yours to stay competitive.
Through our experience, we’ve identified top Amazon repricer tools across various budget ranges:
- Budget-Friendly: RepriceIt, Bqool
- Mid-Range: Aura, Flashpricer, Feedvisor
- High-Range: Informed.co, Repricer.com, SellerSnap (These offer advanced features and capabilities for serious sellers).
In the next section, we’ll explore each tool more thoroughly based on our real-world experience and research. This breakdown will help you choose the repricer that perfectly fits your needs and budget!
Budget-friendly Amazon Repricing Software
When it comes to budget-friendly Amazon repricer software, two tools consistently rise to the top.
While they might not offer every advanced feature, RepriceIt and Bqool excel at the core function of repricing. This makes them ideal for sellers on a budget. Even with a high volume of listings, these tools can handle repricing efficiently.
1. RepriceIt
RepriceIt offers a basic approach to repricing, focusing on ease of use and affordability. It’s a good option for new sellers or those who don’t need all the advanced features of some of the more advanced repricing tools.
Rating: N/A
Key features:
- Fully configurable repricing: RepriceIt allows you to set specific rules and parameters for your repricing strategy, giving you control over automation.
- Repricing based on total cost: RepriceIt automates repricing by considering both listing fees and shipping costs. It can suggest new prices or automatically reprice your listings without requiring seller intervention.
- Fast repricing: RepriceIt boasts fast repricing speed. It is able to adjust prices for up to 30,000 items per hour on average.
- Flexible scheduling: Schedule repricing to occur more frequently during peak buying times on Amazon.
- Win-the-Buy-Box options: RepriceIt offers features specifically designed to help you win the Buy Box more consistently.
Pricing plans
RepriceIt offers tiered plans based on the number of listings you have:
- Basic ($9.95/month): 1 – 500 listings
- Basic+ ($16.95/month): 501 – 2000 listings
- Merchant ($24.95/ month): 2001 – 5000 listings
- Merchant+ ($29.95/month): 5001 – 10,000 listings
- Pro ($39.95/month): 10,001 – 20,000 listings
- Pro+ ($59.95/ month): 20,001 – 50,000 listings
- Premier ($79.95/ month): 50,001 – 100,000 listings
Who should use RepriceI
With its fast repricing speed (up to 30,000 items per hour) and flexible scheduling, RepriceIt can be beneficial for sellers who need frequent price adjustments based on peak buying times.
2. Bqool
Bqool is one of the best Amazon repricer software that allows for high customization. You can define which specific competitors you want to track and reprice against, considering factors like their ratings, fulfillment methods, and item condition. Bqool keeps your prices ultra-competitive with automatic repricing every 15 minutes.
Rating: 4.5 on Capterra
Key features:
- AI-powered repricing: Bqool utilizes artificial intelligence to analyze competitor data and market trends for strategic repricing decisions
- Highly customizable repricing rules: You can choose to prioritize the Buy Box or the lowest price, include/exclude certain sellers (including FBA, FBM, SFP)
- Profit-focused approach: This Amazon repricer software prioritizes maintaining your desired profit margin when adjusting prices.
- Fast and frequent repricing: Bqool offers repricing as often as every 15 minutes.
- Performance monitoring: Bqool provides a comprehensive dashboard with reports to track listing rank, Buy Box win rate, and other key metrics to analyze the effectiveness of your repricing strategy.
Pricing plans
Bqool offers tiered plans based on the number of listings you have,
- Basic ($22.5/ month): repricing speed at 15 minutes, 1000 listings available
- AI deluxe ($45/month): repricing speed at 15 minutes, 5000 listings available
- AI premium ($90/month): repricing speed at 15 minutes, 30000 listings available
- AI ultimate ($180/month): repricing speed at 15 minutes, 30000 listings available
- AI enterprise ($270/month): repricing speed at 15 minutes, 50000 listings available
All plans include a 14-day free trial.
Who should use Bqool
- Sellers who want a customizable repricing strategy: Bqool allows for a high degree of control over who you reprice against and what factors you consider such as profit margin, inventory levels, etc.
- Sellers with a medium to large product catalog: This Amazon repricing tool offers plans that can accommodate various listing volumes, with options for both starting sellers and those with a larger inventory.
Mid-range Amazon Repricing Tools
If you are looking for mid-range Amazon repricer software, three top-performing tools stand out. These tools offer a blend of features and affordability. Let’s delve into their capabilities!
3. Aura
Aura is a cloud-based Amazon repricing software powered by AI that helps sellers stay competitive. It uses automation and market data to adjust prices in real time, maximizing sales and profits. Targeted at FBA sellers, Aura offers features like minimum/maximum price limits, custom repricing rules, and detailed activity logs.
Rating: N/A
Key features:
- Automated repricing powered by AI: Aura offers automated repricing powered by AI, which adapts to market changes quickly while following the seller’s minimum and maximum prices. This Amazon repricing tool determines the best strategy in real time for each listing, taking the hassle out of micromanaging prices and allowing sellers to focus on broader aspects of their Amazon business.
- Automatic minimum and maximum price calculations: Aura can automatically calculate your minimum and maximum prices based on your ROI, profit margin, fixed profit, and profit floor.
Pricing plan
This Amazon repricer software offers tiered plans based on your monthly sales volume
- Essential ($97/month): Monthly sales up to $50,000
- Plus ($197/month): Monthly sales up to $250,000
- Plus ($397/month): Monthly sales up to $1M
Note that a 14-day free trial is available.
Who should use Aura
- Sellers who prioritize winning the Buy Box: Aura focuses on helping sellers win the Buy Box, which can significantly increase product visibility and sales.
- Sellers with a medium sales volume: Aura’s pricing plans are tiered based on monthly sales (up to $1 million), making it suitable for sellers with a growing business.
4. Flashpricer
Flashpricer is advanced Amazon repricer software designed to give sellers a competitive edge. It employs a complex algorithm to dynamically modify prices according to market data and competitor behavior. At the same time, it considers the need to maintain a strategic position among competitors.
Rating: N/A
Key feature:
- Buy Box data optimization: This repricing tool combines real-time API data with insights from the Amazon selling interface to ensure you always have the most up-to-date information. This translates into smarter repricing decisions that help you win the Buy Box more often and maximize your profits.
- Fast and reliable repricing: The platform emphasizes instant price variations and real-time repricing strategies based on accurate data. Thus, the sellers are able to quickly respond to the market changes and remain in the leading position.
- Multichannel repricing: Flashpricer provides multichannel repricing capabilities, enabling sellers to manage prices across various sales channels, including Amazon and Walmart Marketplace
Pricing
Flashpricer offers tiered plans based on the number of listings and sales channels you need to manage
- Starter ($89/month): 10,000 Amazon listings, 1 selling channel
- Growth ($199/month): 50,000 Amazon listings, 2 selling channels
- Scale ($359/month): 250,000 Amazon listings, 6 selling channels
- Enterprise ($559/month): 500,000 Amazon listings, 10 selling channels
Note: A free trial is available.
Who should use Flashpricer
- Sell on multiple channels: Flashpricer offers multichannel repricing for Amazon and Walmart Marketplace, streamlining your pricing strategy across platforms.
- Want both automation and customization: While Flashpricer offers automated repricing, it also allows you to create custom strategies and fallback options for different scenarios.
- Have a medium to large product catalog: Flashpricer’s pricing plans cater to sellers with a varying number of listings (from 10,000 to 500,000), making it suitable for businesses with a growing product catalog.
Need to manage an even larger catalog across multiple channels? LitCommerce’s multichannel selling tool offers a centralized dashboard to streamline your operations within your existing eCommerce platform.
5. FeedVisor
Feedvisor is an award-winning Amazon repricer software that has revolutionized the marketplace with pre-built strategies, including Profit Optimization, Target Velocity, and Liquidation. It is an AI-based repricing platform that is inventory aware and specifically designed to serve the ever-evolving needs of businesses on Amazon.
Rating: 4.5 on G2
Key features:
- Real-time repricing: Feedvisor’s repricer operates in real-time, allowing sellers to win more Buy Box at higher price points. This is achieved through the use of patented AI technology that consistently outsmarts the competition in real-time
- AI-based repricing: The repricer is AI-driven and inventory aware, enabling it to respond to dynamic market conditions and fuel growth. It aggregates billions of data points in real-time, including advertising data, to provide vital operational insights and deep competitive analysis
Pricing plans
Feedvisor doesn’t publicly publish pricing tiers on their website. However, based on various sources, here’s what we know about Feedvisor repricer pricing: It starts at $100 per month. This includes up to $100,000 in repriced Gross Merchandise Value (GMV) per month.
Who should use FeedVisor
- Sellers who prioritize winning the Buy Box at higher margins: Feedvisor emphasizes using AI to win the Buy Box while maintaining higher profit margins. This can be ideal for sellers who don’t want to get caught in price wars.
- Sellers with a larger product catalog and sales volume: While the exact pricing isn’t available, mentions of a minimum GMV ($100,000) suggest Feedvisor might be geared towards sellers with a larger sales volume compared to some of the other repricing tools mentioned previously.
High-range Amazon Repricing Tools
Are you a serious seller on Amazon who needs advanced repricing features and capabilities? Then, consider investing in high-end repricing tools like:
- Informed.co
- Repricer.com
- SellerSnap
While these options may require a higher upfront cost, they offer a wealth of features that can significantly boost your sales and profitability. Let’s delve deeper into each tool to see what makes them worth the investment!
6. Informed.co (Formerly Appeagle)
Informed.co positions itself as the #1 fastest automated repricer software for Amazon and Walmart sellers. They target both new and experienced sellers with a variety of repricing strategies to win the Buy Box, maximize profits, and boost sales. Their tools include 24/7 automated repricing, customizable strategies, etc. All are designed to help sellers of all sizes stay competitive in the fast-paced Amazon marketplace.
Rating: 4.8 on Capterra
Key features:
- AI-powered repricing: Informed.co uses machine learning to study market trends and competitors’ pricing. As a result, the software can automatically set the prices that will make you win the Buy Box, the product listing shoppers see first.
- Variety of repricing strategies: This Amazon repricer tool helps you stay competitive and goes beyond this. They provide a variety of pre-made plans that you can select according to your business objectives. Whatever your focus is on Buy Box winning, profit maximization, or the minimum price, there is a way to achieve your goal.
- Customization: For sellers who prefer more control, Informed.co allows you to create custom repricing rules (Competitor-based pricing, minimum and maximum prices, etc).
- Analytics & reporting: Informed.co gives you information about your repricing activity and its effects on sales and profits. This information can be useful to know what is working and where you may want to change your Amazon pricing strategy.
Pricing plan
Informed.co scales its pricing with your business growth. They offer a flat monthly fee based on your average monthly revenue.
- For sellers with up to $25,000 in monthly revenue: $149/month
- For sellers with up to $100,000 in monthly revenue: $249/month
- For sellers with up to $500,000 in monthly revenue: $499/month
- For high-volume sellers with up to $1,000,000 in monthly revenue: $899/month
Note: A 14-day free trial is available
Who should use Informed.co
- Sellers selling on both Amazon and Walmart: Informed.co’s Amazon repricer software works for both platforms, allowing you to manage pricing across a wider market reach.
- Sellers with different business goals: Informed.co offers a variety of pre-built strategies, allowing you to prioritize winning the Buy Box, maximizing profits, or maintaining minimum prices.
7. Repricer.com
Repricer.com is a real-time Amazon repricer software that boasts fast processing powered by Amazon Web Services. It caters to sellers across all 21 international Amazon marketplaces and offers a variety of features to help you win the Buy Box and optimize your profits.
Rating:
- 4.7 on TrustPilot
- 4.6 on Capterra
Key features:
- Real-time repricing: Repricer.com can immediate price adjustments, maximizing sales opportunities compared to slower repricers.
- Profitable repricing: This Amazon repricer tool uses net-margin repricing, ensuring you never sell below your desired profit margin.
- Automated strategies: It can set up custom rules based on sales history, Buy Box performance, stock levels, and more for hands-off repricing.
- Dynamic pricing: Repricer.com takes advantage of competitor stockouts and price increases to raise your prices strategically.
- Buy Box prediction: This Amazon repricer software identifies products with a high chance of winning the Buy Box and adjusts your pricing accordingly.
- Inventory-based repricing: Velocity Repricing allows you to sell off excess stock faster with lower prices and raise prices when stock dwindles.
- Multi-channel support: This tool syncs your pricing strategy across various platforms like eBay, Shopify, and Walmart.
Pricing plan
Repricer.com offers tiered plans based on the number of SKUs (Stock Keeping Units) and revenue. Here is the breakdown:
- Express ($ 179 /month): Up to 1,000 SKU’s, 1 channel, $ 500k monthly revenue, etc
- Plus ($ 359/month): Up to 15,000 SKU’s, 3 channels, Unlimited revenue, etc
- Expert ($ 539/month): Up to 50,000 SKU’s, 5 channels, etc
- Custom (Get a quote): Unlimited SKU’s, unlimited channels, unlimited revenue
A free trial is available
Who shoud use Repricer.com:
- Sellers with a large number of listings (SKUs): Repricer offers plans that can handle a high volume of listings, making it ideal for sellers who don’t want to manually adjust prices for each product.
- Sellers who want to win the Buy Box more often: This repricer for Amazon has features designed to help sellers win the Buy Box, such as competitor tracking and net-margin repricing.
- Multichannel seller: This is because Repricer.com tool syncs your pricing strategy across eBay, Shopify, and Walmart as we mentioned above.
Alongside Repricer.com, the LitCommerce Amazon listing tool is a great assistant for doing business on Amazon multichannel. This powerful tool simplifies listing, synchronizes inventory and orders across channels, and streamlines your workflow. Contact us today to learn more!
8. Sellersnap
SellerSnap is an AI-powered Amazon repricer software that uses game theory to win the Buy Box and maximize profits for sellers. It analyzes competitor data in real-time, automatically adjusting prices to stay competitive without triggering price wars. This advanced tool targets experienced Amazon sellers focused on profit margins and growth
Rating:
- 4.7 on Trustpilot
- 4.8 on Capterra
Key features:
- AI-powered game theory repricing: SellerSnap uses artificial intelligence and game theory to analyze competitor behavior and market trends. Thus, it can identify the optimal prices to win the Buy Box and at the same time preserve your profit margin and prevent price wars.
- Automatic repricing: The Amazon repricer software automates the entire repricing process. You set your minimum and maximum prices, and the software takes care of adjusting your prices in real-time based on competitor actions.
- Profit-focused pricing: SellerSnap prioritizes maintaining your desired profit margin when making repricing decisions. It won’t blindly chase the lowest price but will find the sweet spot to win the Buy Box while keeping you profitable.
- Real-time data: SellerSnap uses real-time data on competitor prices and market conditions to make instant repricing decisions, ensuring you stay competitive in a constantly changing marketplace.
Pricing plan
SellerSnap does not disclose specific pricing details on their website. They offer four plans starting at $250/month, with features varying depending on the plan.
- Accelerator: 3 Users, 1 Seller ID, 1,000 SKU Count
- Standard: 3 Users, 1 Seller ID, 15,000 SKU Count
- Premium: 10 Users, 2 Seller IDs, 30,000 SKU Count
Note: A 15-day free trial is available.
Who should use SellerSnap
- Sellers who value their profit margins: This tool prioritizes maintaining profit margins while repricing, avoiding destructive price wars.
Our Methodology to Create The List of Best Amazon Repricing Tools
Developing a comprehensive list of the best Amazon repricing tools proved to be a meticulous task. Our primary goal was to create a guide that adheres to two key principles:
- Accessibility for sellers: Understanding this information should be effortless, especially for new sellers who will likely be referencing this guide frequently.
- Accuracy and timeliness: The information about these repricing tools must be precise and current.
To achieve these objectives, we embarked on a comprehensive research journey:
- Market research: We began by thoroughly analyzing the landscape of Amazon repricing software providers. This included identifying established players, new entrants, and solutions catering to specific seller needs.
- In-depth software evaluation: We then meticulously evaluated each shortlisted software based on a predefined set of criteria. This criteria encompassed:
- Features: The core functionalities offered by the software, including repricing algorithms, minimum and maximum price rules, competitor exclusion capabilities, and integration with fulfillment platforms.
- Pricing: We compared pricing models, including monthly subscription fees, transaction fees, and any additional costs associated with advanced features.
- Rating: We looked at user reviews and ratings on reputable platforms to gauge seller sentiment and identify recurring themes regarding software performance and customer support.
- Shortlisting and testing: Based on the evaluation process, we shortlisted a selection of top contenders. We then conducted hands-on testing of these shortlisted software solutions to assess their real-world functionality and user experience.
- Final selection: After careful consideration of all the gathered data, we compiled this list featuring the best Amazon repricing software that cater to a wide range of seller requirements.
4 Key Benefits of Amazon Repricer Software
In the fiercely competitive Amazon marketplace, automation is key to success. Here are four compelling reasons why Amazon repricer software can be a game-changer for your business:
- Saved time and labor: Manually monitoring and adjusting prices in response to competitor fluctuations is a time-consuming and tedious task. Amazon Repricer software automates this process, freeing up valuable time and resources.
- Improved accuracy: By leveraging the precision of automated Amazon repricing tools, you can eliminate the risk of human error. Repricer software meticulously tracks competitor prices and adjusts yours accordingly.
- Better Buy Box winning strategies: Winning the coveted Buy Box on Amazon significantly increases your product’s visibility and conversion rates. Amazon repricing software employs sophisticated algorithms that implement strategic repricing tactics to optimize your chances of winning the Buy Box and maximizing sales.
- Maximize sales during Buy Box wins: Once you secure the Buy Box, the Amazon repricer tool can implement additional strategies to capitalize on the increased traffic. This might involve raising your price incrementally to a profitable level while still maintaining competitiveness.
Amazon Repricer Software: FAQs
Amazon price adjustment software, also known as repricers, helps sellers automatically compete on price. These tools monitor competitor prices and adjust your listings to stay competitive, often aiming to be a penny or two lower. This can be helpful for keeping your items visible and winning the “Buy Box,” but it’s important to set limits to maintain your profit margins. Yes, Amazon offers a free repricing tool called “Automate Pricing.” It adjusts your prices automatically to compete for the Buy Box. You can set minimum prices to avoid going too low. It’s a good option to save time managing prices, but some sellers prefer more advanced features offered by third-party repricers. Amazon’s repricer, Automate Pricing, can be set up within Seller Central: An Amazon repricer tool automates price adjustments to stay competitive on the marketplace. It constantly monitors competitor prices and adjusts your listings to stay ahead, often aiming for the lowest price by a small margin. This increases your chances of winning the Buy Box and getting more sales, but it’s crucial to set minimum prices to safeguard your profits.
Is it Worth It to Use an Amazon Repricing Tool?
Yes, it is worth using Amazon repricing software. These tools can be beneficial for sellers, especially those with a significant number of products in their Amazon store. However, each seller has different needs, scales, and conditions, so it is most important to choose the right repricing tools. Otherwise, using these tools may become worthless.
By any chance you are looking for the best Amazon repricing tools, we’ve got you with RepriceIt, Bqool, Aura, Flashpricer, Feedvisor, Informed.co, Repricer.com, and SellerSna. Each tool offers a diverse range of features and pricing options to cater to various seller requirements. Take the time to review them carefully to identify the most suitable option for your business.
Finally, don’t forget to follow the blog of LitCommerce to stay updated on the latest and most valuable eCommerce insights.
