TikTok, a popular short video-sharing app and one of the best-selling platforms, has taken the social media world by storm. However, one common problem that users face is how to add a link to TikTok bio. With TikTok’s limited options for adding links, it can be frustrating to figure out how to put links in TikTok bio.
In this article, LitCommerce will guide you through adding a link to your TikTok bio and explain why you might be having trouble doing so. Briefly, here are 4 steps to add a link to the TikTok bio:
- Step 1: Accessing your TikTok profile
- Step 2: Editing your profile information
- Step 3: Entering your desired link
- Step 4: Verifying the link
Let’s dive into it.
Understanding Tiktok Website Link
In addition to TikTok shop, there is another integral feature of TikTok known as “Website Link“. The website link in TikTok is a handy tool for sharing your unique content, driving engagement, and directing followers to your personal or professional website.
What does link in bio Tiktok mean?
Before learning how to add a link to TikTok, let’s understand the basic first. In the simplest terms, a link in bio TikTok refers to a hyperlink placed in your profile’s ‘About’ section. This link, which users can click, may lead to your website, online store, blog, or any other platform you want to promote. Having a link in your bio is an excellent way to drive your followers to engage more deeply with your content or brand outside of TikTok itself.
Why should you add link to TikTok bio?
Do you know that sellers can also directly sell on TikTok with its shopping feature? If you’re just starting out, check our guide on how to set up TikTok shop. In addition to the TikTok shop, adding a link to your TikTok profile can be a game-changer for your online presence, especially if you’re a seller.
- Boosts engagement: Including a link in your bio can help drive more clicks and engagements. Adding a link can direct your followers elsewhere, encouraging them to interact further with your brand, whether it’s your personal blog, online store, or another social media profile.
- Increases traffic: With your website URL or a specific page, your TikTok bio becomes a traffic generator for your website. When your TikTok followers click the link, they will be redirected to your website, boosting your site traffic.
- Enhances credibility: Including a link in your bio makes you look more professional and reliable. It shows your followers that you have other established platforms or sites, enhancing your credibility and increasing trust.
- Promotes products or services: Knowing how to add a link to TikTok bio to a specific product or service can be a good way to promote it. This gives your TikTok followers an easy way to access and learn more about the product or service you’re promoting.
Besides, you can easily synchronize your store’s products with other leading marketplaces for product sales with our LitCommerce tool. Please don’t hesitate to contact us if you want to integrate TikTok with your existing store.
Step-By-Step Guide: How to Add a Link to TikTok Bio
Lots of you may wonder, “How do I add a link to my TikTok bio?” Please note that adding a clickable web address to your bio is a feature only available to business accounts with at least 1,000 followers. Therefore, before you can learn how to put a link in TikTok bio, you will need to convert your account to a business account and gain at least 1,000 followers.
Once you have met these requirements, you can learn how to add a link to TikTok bio by following these steps:
Step 1: Accessing your TikTok profile
To add link in TikTok bio, you need first to access your profile. Here is how:
- Open your TikTok app, then log in to your account.
- Tap on the “Profile” icon in your screen’s bottom right corner. This will then take you to your profile page.
Step 2: Editing your profile information
Once you are on your profile page, tap on the “Edit profile” button. This will lead you to the profile editing page, where you can add or change your bio, profile picture, and other details.
Step 3: Entering your desired link
Scroll down to the “Instagram/Youtube” option, and you will see a space where you can add your website link. But how to add a link to TikTok if you do not have an Instagram or YouTube account? Simply use the ‘Website’ field to input your desired link. It is important to check that your link works properly to avoid redirecting your followers to a broken or irrelevant site.
Step 4: Verifying the link
After you have added your website or another link to your TikTok bio, it is crucial to verify that it is working correctly. This is an important step because you want to make sure your followers can reach your website or other online platforms without any issues. A broken or incorrect link will not drive the clicks you desire and could frustrate those trying to engage with more of your content.
How to add links to TikTok profile to maximize engagement?
Now you know how to add a link to TikTok bio. But what if you have multiple links? Here are some strategies:
- Use a Link-in-Bio Tool: Tools such as Linktree, Linkin.bio, Beacons, etc, allow you to create one link that leads to an interstitial webpage containing multiple links.
- Utilize your Instagram or YouTube Channel: TikTok lets you add links to your YouTube and Instagram profiles. You can use the bio section of these platforms to add multiple links.
- Create a Website or Landing Page: If you have your own landing page or website, you can add all your desired links there and then put your website link in your TikTok bio.
- Opt for a business account: If you’re a business, you can convert to a Business Account. This gives you the ability to include a clickable email and address, adding two more ways people can connect with you.
By following these strategies, you know how to put links in TikTok bio and provide your followers with multiple ways to access your content and online platforms.
How to Add Link to TikTok Bio To Drive More Click?
There are various ways to drive more clicks when you add link to Tiktok bio, but these are among the two best-performing ways:
- Use a custom-shortened URL
- Highlight the most important link
How to add a link to TikTok using a custom-shortened URL
One effective way to drive more clicks on the TikTok platform is using a custom shortened URL. This not only enhances the aesthetics of your TikTok bio but it also makes it easier for users to remember your link. But how do you go about it? Simply follow these steps:
- First, create a custom-shortened URL using a service like Bitly, TinyURL, or Rebrandly.
- Then, go to your TikTok profile page and tap the “Edit Profile” button.
- In the “Website” field, paste your custom-shortened URL.
Highlight the most important link
It’s crucial to ensure that your landing page doesn’t divert people’s attention from the key message. Avoid distracting visitors from your key message by limiting the number of links on your landing page.
Consider including the following elements on your links in bio TikTok landing page:
- Your website home page;
- Your trending or most viewed posts;
- Details about a discount, deal, or giveaway;
- Links to your various social media profiles;
- Your e-commerce shop or best-sellers product page;
- Your most effective lead magnet.
Why Can’t I Add Link to TikTok Bio?
You know how to add link in bio TikTok, but sometimes, there may be a couple of reasons making you ask “why can’t i add link to tiktok bio?”:
- Broken links
- Link not showing
Broken links
Adding a link to TikTok bio is a valuable way to help drive more clicks and connect with your followers. However, if you attempt to add a broken link to your bio, TikTok’s system will likely reject it.
Therefore, before learning how to add a link to TikTok bio, ensure that it’s valid and functioning properly. A 404 error can lead to a bad user experience and might discourage your followers from clicking on your future links.
Link not showing
While you can add website to TikTok, sometimes, you may encounter an issue where the link option does not appear in your TikTok bio. Some common reasons may include:
- Account Age: TikTok may not allow new accounts to add links in the bio as a spam prevention measure. So, if your account is new, wait for a while until TikTok enables this feature for your account.
- Account Type: Only popular creator and business accounts can add links to TikTok profile.
- Country Restrictions: In certain countries, due to local regulations, the feature to add a link in the bio may not be available.
- App Version: An outdated version of the app can also lead to this problem. So, always ensure that your TikTok app is up-to-date.
How to Add a Link to TikTok Bio – FAQs
- How do I add a link to my TikTok bio?
Here’s a step-by-step guide on how to add a link to your TikTok bio:
- Switch to a TikTok business account.
- Make sure you have at least 1,000 followers.
- Go to the “Me” tab and select the three dots.
- Select “Manage Account,” then choose “Switch to Pro Account.“
- Choose the “Business” option.
- Tap “Edit profile” on your TikTok profile.
- Look for the option to “Add your website.”
- Enter the link to your website and tap “Save.”
Congrats! You now know how to add a link to TikTok bio. But please note that this feature is only available to business accounts with at least 1,000 followers.
- How do you embed a link in TikTok?
To embed a link in TikTok, you can use the TikTok Embeds feature on the TikTok website. Simply insert the link of your favorite TikTok video, profile, hashtag, or sound and embed it on your website. You can choose to curate any video, profile, hashtag, or sound from popular videos or create your own playlists for others to discover.
- Can I share a link to my TikTok?
To share your TikTok profile link, copy the URL from your profile page: tiktok.com/@username. Share this link through social media or messaging apps. Note that clickable links can’t be added to the TikTok app.
- How to put a link in your TikTok bio without 1,000 followers?
To add link to TikTok bio without 1,000 followers or a business account, try adding it to the text field of your bio or use a third-party service like Linktree or Campsite to create clickable links to all of your social media accounts. Simply add the link to your Linktree or Campsite page in your TikTok bio.
How to Add a Link to TikTok in 4 Steps
That’s it! Now you know how to add a link to TikTok bio. Using your TikTok website link can be a game-changer for personal branding, business promotion, or simply driving your TikTok followers to another platform. If you can’t access this feature, consider changing your account to a Pro or Business account. Then follow these steps:
- Open your TikTok app and head to your profile page.
- Select the “Edit Profile” button.
- Add website to TikTok in the “Website” section.
- Click the “Save” button.
If your link still doesn’t appear after attempting to add it, kindly check the content or consider contacting TikTok’s customer service for assistance.
If you require more information or advice on the subject, please don’t hesitate to reach out to us. Additionally, we invite you to explore our Retailer Blog and Facebook community, where LitCommerce frequently provides valuable insights into the ever-evolving world of eCommerce, covering everything from the latest trends to effective growth strategies and selling techniques.
