Does the question what is Amazon Renewed ever cross your mind? Or how can it benefit your business on Amazon – a fiercely competitive marketplace? In this article, we will explore all the details surrounding the topic. Here are some key highlights:
- What is Amazon Renewed? It is an Amazon program allowing sellers to offer used products under the marketplace’s strict requirements.
- What are Renewed products? They are mostly electronic products, which are categorized into 3 main types (pre-owned, refurbished, and open-box). They are also classified into 4 conditions (premium, excellent, good, acceptable).
- How to join this program? 1. Become a seller on Amazon, 2. Meet the requirements 3. Apply and start selling.
Let’s dive right in to learn more!
What is Amazon Renewed?
The Amazon Renewed is a program that allows sellers to sell used or refurbished products. Products in this program may have minor physical flaws like scratches or dents and typically come without original packaging. However, they must go through a rigorous quality vetting process by Amazon to ensure they meet the standards of being in like-new condition. Therefore, those products are indistinguishable from brand-new items in terms of function and quality.
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What is Amazon Renewed Guarantee?
Think of the guarantee as a partnership: you provide quality products, Amazon assures buyers, and everyone benefits. So, focus on meticulous inspection, accurate descriptions, and competitive pricing. By upholding your part, you turn the Amazon Renewed Guarantee into a powerful sales driver.
Here’s what you need to know:
- Coverage: It offers a 90-day (or 1-year for Premium products and Automotive products) window for free replacements or refunds if the product is faulty or doesn’t perform as advertised.
- Your responsibility: Ensure your products undergo rigorous testing and meet Amazon’s quality standards. Clearly communicate any cosmetic blemishes or minor imperfections.
- The advantage: The guarantee fosters trust, potentially leading to higher conversion rates and fewer returns. Satisfied customers leave positive reviews, further boosting your credibility.
- Note: You’re not solely responsible. Amazon handles customer service and returns, streamlining your involvement.
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Where to find Renewed products on Amazon?
First of all, renewed products are like-new items. Finding such products is pretty easy. You just need to:
- Access the Amazon marketplace
- Type “Amazon Renewed” on the search bar, and done!
What are Renewed Products on Amazon?
Amazon Renewed sellers can sell products that fall into various categories, but they are mostly electric ones. If you wonder what products to sell, check this list:
- Smartphones
- Computers
- Home & Kitchen
- Tools
- Cameras
- Smartwatches
- Gaming
- Tablets
- Lawn & Garden
- Office products
- Home entertainment
- Headphones
- Automotive Parts
Eligible renewed products
What is an Amazon Renewed product? To be qualified, your selling products must fit into one of three types:
- Refurbished: These products have been previously used and returned due to issues with functionality or the customer’s change of mind.
- Pre-owned: Similar to refurbished products, pre-owned items have been used but are typically returned in better condition compared to refurbished products.
- Open-box: These products have been opened and removed from their original packaging but have not been used by the customer.
Products condition
You may have heard of Amazon Renewed in premium or good condition. Hence, what is Renewed premium on Amazon, and how does each condition differ from the other? Check the table below for more details:
Condition | Cosmetic Condition | Screen | Body | Functional Condition | Battery | Accessories | Guarantee |
Premium Condition | Premium | No scratches | No signs of cosmetic damage | Premium | >90% of original battery life | Generic or original equipment manufacturer accessories and packaging provided | 1-year Amazon Renewed Guarantee |
Excellent Condition | Excellent | No scratches | No signs of cosmetic damage | Fully Functional | >80% of original battery life | Generic or original equipment manufacturer accessories and packaging provided | 90-day Amazon Renewed Guarantee |
Good Condition | Good | No scratches | Light scratches | Fully Functional | >80% of original battery life | Generic or original equipment manufacturer accessories and packaging provided | 90-day Amazon Renewed Guarantee |
Acceptable Condition | Acceptable | May have small number of shallow scratches | Light scratche, clearly visible | Fully Functional | >80% of original battery life | Generic or original equipment manufacturer accessories and packaging provided | 90-day Amazon Renewed Guarantee |
How to Sell Refurbished Products on Amazon Renewed?
Now you know all the basics. Let’s learn how to join this Amazon Renewed program and sell on it. Below are the steps outlined for entry into the Amazon Renewed Program. By following these simple steps, you can get started today:
Step 1: Become a seller on Amazon
To sell on Amazon Renewed, first register for an Amazon seller account. If you are already selling on Amazon, you can proceed to Step 2 after signing in to your Amazon account.
If you do not have a seller account, there’s no need to worry. You can sign up for a seller account while completing your Amazon Renewed Application. Within 10 business days, Amazon will respond to your request and provide further instructions.
Step 2: Meet the requirements for Amazon Renewed
Not all sellers can join the program as there are eligibility criteria. Vendors must apply and gain acceptance by demonstrating refurbished items appearing and performing like new. Then, what is Amazon Renewed rule for sellers? Here are the key requirements to qualify for the Amazon Renewed program:
- To qualify, applicants must provide invoices evidencing minimum refurbished purchases valued at $50,000 in the prior 90 days. Sellers offering items related to home/garden, tools, or kitchen may provide invoices for $50,000 in purchases over the past 180 days instead. Invoice unit prices can be redacted.
- Existing Amazon sellers must have an Order Defect Rate (ODR) of 0.8% or less over the past 90 days.
- Sellers seeking to list manufacturer-refurbished items without warranty coverage must submit a minimum of 8 photos. They include images of sample unit packaging, internal packaging/padding, and photos of the product from all angles for product and package review.
- As an Amazon Renewed member, your company must stand behind all refurbished products with the Amazon Renewed Guarantee. You also need to be responsible for handling any claims made under that guarantee.
- To list the Apple brand in Consumer Electronics categories, approval requires invoices from the past 90 days showing a total of $2.5 million in Apple refurbished products.
Step 3: Apply and start selling
As an Amazon seller who is eligible to apply for Amazon Renewed, you have two options to submit your application. You can either use the program website to submit your application or send an email to [email protected], providing the necessary documentation along with it.
Once your application is approved, you can begin selling your refurbished and pre-owned products. This can be done by creating new product listings for your items or adding your offers to existing ones.
When customers place orders, you have the option to fulfill them yourself or utilize Amazon Fulfillment by Amazon (FBA) service.
To learn more how to resell on Amazon, you can check out our resell on Amazon ultimate guide
Why Should You Join the Amazon Renewed Program?
Joining the Amazon Renewed program offers several benefits for sellers of renewed or refurbished products. However, it’s important to consider the program’s drawbacks as well.
Here are some pros and cons to help you make a decision about whether to join the program or not:
Benefits
Why should you be a part of this program? Selling on Amazon Renewed can be a good start for your business since it is much less competitive. Yet there are more reasons to try your hand at this program. Below are some main benefits for your reference.
- Less competition
There is less competition because not all sellers can participate in the program. Only those who meet Amazon’s strict qualifications regarding refurbishing products to like-new quality on a consistent basis are accepted. This creates a big opportunity for success since fewer sellers are eligible for the program compared to standard product listings.
- Access to a vast customer base
Another significant benefit of joining the Amazon Renewed program is the access to a vast customer base. Amazon’s U.S. marketplace attracts over 2 billion visitors each month, making it one of the largest eCommerce platforms. The high volume of traffic and customer engagement can provide significant exposure for your renewed products.
- Low price advantages
Selling on Amazon Renewed also allows sellers to attract customers with lower prices. Renewed products on the platform are typically priced significantly below new products. This appeals to customers who seek a good deal and are open to purchasing refurbished items.
Suppose you can ensure that your renewed products are as good as new ones, you may have the opportunity to grow a loyal customer base who appreciate the value and savings offered by your offerings.
Challenges
Besides, there exists some drawbacks of the Amazon Renewed program that can discourage new sellers from taking part in. But they are just minor, and you can definitely overcome them. So, what are the downsides? Check it out below:
- Complicated application process
One drawback of the program is the potentially lengthy and complicated application process. The application process for the Amazon Renewed program involves meeting specific eligibility criteria and providing documentation for the quality and condition of refurbished products. This can include invoices, product images, warranty information, and other relevant documentation.
Plus, getting approved for the program can take a considerable amount of time, which means there may be a waiting period before you can begin selling your renewed products.
- Mostly Electronics products
The majority of products listed on Amazon Renewed are electronics, which tend to be more complex and prone to malfunctions. This may result in higher return rates and more customer service issues to manage.
In brief, if selling electronics through this program, it’s important that you understand Amazon’s return policy thoroughly. That could help you a lot while dealing with potential returns and complaints related to renewed electronic items.
Amazon Renewed products are great alternatives. Want to create your own brand and products? Explore Amazon FBA Private Label.
What is Renewed on Amazon: FAQs
If you see something labeled renewed on Amazon, it means that item has been used. According to the company, all Amazon Renewed merchandise undergoes thorough testing and certification by either a qualified technician or a specialized third-party refurbisher to ensure that they function and appear like new. While renewed and refurbished are often used interchangeably, there is a subtle difference. Both refer to a previously used product that was sent back to the seller and repaired or had damaged parts replaced. However, a renewed product may imply it was less used and is in closer to like-new condition compared to a refurbished item. So, renewed goods could be in slightly better overall shape. Amazon Renewed Premium represents the best products within the Renewed Program. These items are refurbished by the original manufacturer or Amazon itself rather than third-party sellers. They are packaged in deluxe packaging and come with a full-year warranty, which sets them apart from the standard 90-day Amazon Renewed Guarantee. Amazon Renewed products are eligible for returns within 90 days of receiving the shipment. Renewed Premium products can be returned within 1 year of receipt. Return shipping is free for eligible returns of Amazon Renewed items. Refurbished phones are previously owned devices that have been restored to like-new condition. They usually include a warranty and are unlocked, providing a cost-effective solution without compromising quality or functionality.
Final Words
If you’re interested in selling on this marketplace or growing your existing business, Amazon Renewed presents a promising opportunity. Everything related to this program has been outlined in the above guide. You should bear in mind that success through Amazon Renewed requires more than just joining the program. And, sellers must first be prepared to meet Amazon’s strict standards to start selling renewed products.
Do you already have a business with like-new products and want to expand it beyond Amazon? Simplify the process with the LitCommerce tool. If you need assistance with that, feel free to contact us!
What is more? Hundreds of helpful eCommerce guides are available for your exploration. In case you need more tips and guidelines to succeed in selling online, check out our Blog now!
