TikTok has rapidly become one of the largest social networking platforms and one of the top marketplaces for selling products in the world. This is because it provides opportunities for brands and creators to reach massive audiences. However, knowing how to go viral on TikTok can be challenging.
While going viral takes effort, given the platform’s scale, the good news is TikTok’s algorithm allows even new accounts a chance at significant success. This guide covers 17 tips to go viral on TikTok, including:
- Participate in trends
- Use relevant hashtags
- Add trendy sounds
- Make your own sound
- Post regularly and consistently
- Post at the right time
- Engage with followers
- Interact with other users and their posts
- Partner with other TikTokers
- Create short and sweet videos
- And 7 more helpful tips on how to become viral on TikTok
Check this guide now to make your TikTok account go viral today!
What Is Considered Viral on TikTok?
Going viral on TikTok means your video suddenly attracts massive attention, with thousands rapidly engaging through views, likes, comments, and shares. Like other social platforms, TikTok recommends content based on what you and similar users have interacted with, such as:
- Your interaction with other videos (watched, liked, shared, commented on)
- People you follow;
- Your own content;
- Demographics;
- And the video’s captions/hashtags, etc.
For a video to spread widely, it first must pass TikTok’s invisible “test” phase. Here, the app shares the video with a small sample group based on its contents. If that initial audience reacts very positively through good engagement, TikTok may then expose the video to a much larger set of users – allowing it potential to achieve viral fame.
So, if you wonder how to make your TikTok go viral? We’ve got you covered with some practical tips. Check them down at the following part to learn more: How to go viral on TikTok.
How to Go Viral on TikTok? 17 TikTok Ideas to Go Viral
Whether you are a TikTok influencer or start a TikTok Shop, going viral on TikTok requires persistent hard work and quality posts that viewers strongly connect with.
To increase your reach and clientele as a life coach while impacting the TikTok community, experiment with various techniques to find the best fit for your content. Following are the best TikTok marketing strategies and best practices for achieving viral success on the platform.
1. Participate in trends
TikTok is all about trends. If you wonder how to get more views on TikTok, you must make content about what’s popular now. Things like dances, sounds, or talking about certain topics can all be trends on TikTok that can help you get some ideas for how to go viral on TikTok.
The good news is that it’s easy to see trends on TikTok. You need to go to the “For You” page to see recommended videos. Then, you’ll see lots of trending ideas. Pick a trend for your content if it fits what you do, then make your own video about it.
Trends last only a short time, and they only exist for a few days. So, if you have TikTok ideas to go viral, make the video as soon as possible before the trend is over. Copying trends helps you get lots of views like other popular videos.
2. Use trending and related hashtags
Hashtags have a crucial part to play in TikTok’s algorithm, which helps organize your content and boost your TikTok views. Hence, to know how to make a viral TikTok, you should select the right hashtags. While trending hashtags are good to add to your post, you should also use niche-specific hashtags related to your brand. They can enhance your chances of going viral on TikTok.
To discover trending niche hashtags, you can utilize the TikTok app’s search function.
- Input a relevant keyword (without the hashtag symbol), and upon viewing the results. You can check our TikTok SEO guide to learn how to find the best keywords for hashtags.
- Select the Hashtag column to access trending hashtags along with their associated video view counts.
Although hashtags are helpful, avoid excessive use. A practical guideline is to include three to five hashtags per post to steer the algorithm effectively. Furthermore, avoid common hashtags like #FYP and #foryou, as they are highly competitive.
3. Add trendy sounds
Sound is a core element that TikTok values highly in videos. TikTok’s algorithm actively suggests videos with trending audio to creators who have previously engaged, providing an effective means to expand your audience.
Therefore, when browsing your For You feed, you should pay attention to popular audio being used. Then, if you want to know how to go viral on TikTok, simply integrate these songs and audio into your TikTok content. As a result, you can significantly boost your chances of achieving virality.
Plus, TikTok makes it easy for users to use trendy sounds. When you see a video with catchy songs, tap on the sound’s name below the post’s caption and choose “Use this sound.”
4. Make your own sound
If other trending sounds inspire you, you can consider making your own audio. This is another great tip on how to make a TikTok go viral. An impressive 88% of TikTok users emphasize the importance of sounds in their app experience. Notably, creating your audio complements TikTok’s algorithm, which values originality and sound quality as significant factors for video ranking and increased visibility.
Importantly, creating your audio doesn’t necessarily mean starting from scratch with music composition. You can accomplish this by modifying and personalizing existing sounds from TikTok’s sound collection or by recording a unique voiceover for your video. The latter method assists TikTok in understanding your video’s content, making it easier for the platform to promote it to a relevant audience.
5. Post regularly and consistently
TikTok’s algorithm focuses on the engagement each video (such as comments, likes, saves, or shares) receives rather than a creator’s past performance. That means any video posted can have a chance of going viral on Tiktok. Hence, the more videos posted, the higher the chance one goes viral due to equal opportunities.
Plus, studies show trends last around 3-5 days typically. To ensure your videos align with the latest trends, it’s advisable to post them consistently every day. Consistently frequent posting is also typically appreciated by the TikTok algorithm. So, as a TikTok business, you should target a minimum of 1 to 4 daily posts.
For those businesses finding daily posting too demanding, a flexible approach can be adopted, with certain weeks dedicated to increased posting frequency. As your follower base expands, you’ll gain insights into the posting schedule that optimizes engagement. However, businesses should not exceed 4 posts per day.
6. Post at the right time
In addition to frequent posting, the timing of your posts is crucial if you want to know how To go viral on TikTok. Maximizing visibility and reaching a wide audience is vital for going viral. This involves posting TikTok videos when your target audience is active mostly on the platform.
Posting during peak usage hours is key to achieving high view counts, with specific time slots identified for optimal engagement.
Notably, research highlights that 9. a.m. on Tuesdays, 12 p.m. on Thursdays, and 5 a.m. on Fridays are the most favorable times to post for going viral on TikTok. This is because content shared during these hours tends to generate increased engagement. However, it’s essential to recognize that the ideal posting times are different based on your niche, audience location, and browsing habits.
To learn more about the right time to post on TikTok, check our guide on what is the best time to post on TikTok.
7. Engage with your followers
Mastering how to go viral on TikTok involves comprehending the significance of user interaction. If the goal is widespread reach, merely uploading won’t suffice. As a social platform, TikTok is no different.
Besides posting videos, you should connect and motivate audience interaction. Responding to comments on your posts can be a way to foster a sense of community while the algorithm rewards such connectivity.
Creators can also boost engagement by incorporating a call to action in the videos. For instance, you can conclude your videos by prompting your followers to:
- Leave comments;
- Repost/share your TikTok video;
- Follow your account;
Nurturing two-way communication applies these tips for potentially going viral on TikTok.
8. Interact with other users and their posts
Besides waiting for your followers to interact with you, you can actively engage with other videos and content creators, particularly those within your desired audience. This practice proves to be one of the best TikTok ideas to go viral, especially for new accounts or those aiming to grow their TikTok followers.
Engaging with the TikTok community means interacting with TikTok videos, especially those that are currently trending or hold the potential for virality. Basic interaction you can do includes actions like liking and leaving comments. For a more proactive approach, you can take it a step further by making Stitch or Duet videos in response to a viral video posted by another user.
9. Partner with other content creators or brands
Partnering with influencers on TikTok can help expand reach through collaboration, resulting in going viral on Tiktok. By working together, both parties see increased visibility as followers mix. You can work with creators within your niche to ensure the right audience.
For newcomers to TikTok, it might initially be challenging to find a content creator willing to partner, especially if your follower count is low. However, don’t be discouraged. You can begin by following influencers you wish to collaborate with, familiarize yourself with their content style, and actively engage with their posts. As your following grows, you can then approach them with a well-thought-out collaboration proposal.
10. Create short and sweet videos
The length of your videos also decides how to go viral on TikTok. To enhance the likelihood of your TikTok content going viral, you should keep your videos concise. In recent times, the attention spans of consumers have notably shortened. TikTok initially allowed videos of up to 15 seconds when it debuted.
Although the platform has since expanded the options to 60 seconds, 3 minutes, and 10 minutes, users still tend to favor bite-sized content. To achieve maximum impact and expand the user’s average watch time, experts recommend making videos that are approximately 9 to 15 seconds long.
11. Start with a hook
As mentioned, TikTok considers how long people watch. Thus, it’s crucial to capture a viewer’s interest within the initial moments and motivate them to watch the majority of your video. This emphasizes the importance of commencing with a compelling hook.
If you want to know how to make a viral TikTok, you better know how to make an effective hook for your content. It should capture the users’ attention at the start in the form of spoken words, on-screen text, or captions. In TikTok’s viral content, a strong hook is your tool for creating unique, scroll-stopping material. When executed effectively, it can make viewers pause and explore your content or brand, leaving a positive impression.
12. Add humor to your content
There is no sure formula for virality, but certain types of content may spread more easily. However, if you want to know how to go viral on TikTok, adding a touch of humor and entertainment to your posts can be quite advantageous.
Humor plays a significant role on TikTok, where many viral videos feature irony, self-deprecation, and, at times, even moments of embarrassment. Yet, if humor doesn’t align with your style or brand voice, you can still engage and entertain your audience by delivering value through educational or behind-the-scenes content.
13. Add some controversy
If you have no idea about things to post on TikTok to go viral, consider controversial content. Controversy can be a two-edged tool in your TikTok videos, potentially propelling you to virality when used thoughtfully. While not exclusive to TikTok, this approach has been tried and proven over the years, with a high likelihood of success.
Controversial content tends to drive engagement by tapping into sensitive topics, evoking strong emotions, and prompting reactions from viewers. Should you choose to incorporate controversy to achieve virality, it’s vital to exercise caution and sensitivity. The aim isn’t to offend but to express your viewpoint, sparking reflection and responses.
Furthermore, selecting a relevant topic is crucial. For instance, if you specialize in plants, you can discuss your watering techniques—whether you prefer top-down or bottom-up watering. In the fashion field, you can express your opinions on trends that you believe are overrated or outdated to spark discussions about personal fashion preferences.
14. Master editing
If you want to know how to go viral on TikTok, tips about making good content are not enough. TikTok focuses on visual content. So, the best way to go viral on TikTok is by mastering your video editing skills. That can significantly enhance the attractiveness of your content. Video editing encompasses a range of techniques, including incorporating captions and stickers, refining your proficiency in transitions, and integrating special effects.
When it comes to editing TikTok videos, we recommend utilizing TikTok’s in-app editing features. You can also employ third-party applications like Capcut, which offer various trendy templates. Don’t forget to take the time to analyze the transitions and trends used by popular creators within your niche. While it may present initial challenges, consistent practice in video editing for TikTok will ultimately simplify the process.
15. Promote your TikTok content on other platforms
Another best way to go viral on TikTok is to cross-promote your TikTok videos. Sharing your TikTok content on other platforms can significantly boost your chances of going viral on TikTok. While TikTok is a fantastic platform for viral content, there are various avenues for content sharing. The practice of promoting your TikTok videos on alternative social media platforms can expand your audience and attract new followers.
Compact, attention-grabbing videos have gained prominence on various social networks, particularly on platforms like Instagram and Facebook, largely influenced by TikTok. When you cross-promote your TikTok content on these social networks, you not only increase your reach and expose your content to a wider audience but also drive traffic back to your TikTok channel simultaneously.
16. Open opportunities for comments
Do you remember that the higher engagement rate means the more chances your TikTok videos can appear on more FYPs? So if the question of how to go viral on TikTok is your concern, you can actively boost user interaction rate by strategically incorporating “comment bait” into your video. Here are a few suggestions:
- Implement a compelling call to action after your video. For instance, you can use phrases like “tap the plus button for similar content,” or “share your ideas for my next video in the comments,” and so on.
- Keep some questions unanswered. Instead of addressing all inquiries in your video, intentionally leave a few unanswered. That will invite viewers to ask and answer them in the comments.
- Include random details or occasional hiccups. Don’t remove unique quirks or minor errors during the editing process! These aspects often prompt viewers to comment, creating a more authentic atmosphere.
For instance, the creator consistently includes a call to action, “follow for more small space living tips,” at the end of many of her videos, including this one that went viral.
17. Upgrade to a TikTok business account
If you search for tips on how to go viral on TikTok, some may advise you to switch to a TikTok business account. While possessing a Business account doesn’t directly impact the likelihood of your content receiving promotion from TikTok’s algorithm, it significantly enhances your access to insights.
Business accounts provide additional features for analyzing audience engagement with your videos, offering valuable information about video preferences. This includes a deeper understanding of your content’s performance and the audience’s behavior. As a result, you can effectively refine your TikTok marketing strategy to achieve success accordingly.
How to Make TikTok Go Viral: FAQs
Videos can become really popular in certain TikTok groups with just 5,000 to 10,000 views. But usually, most experts say a TikTok video is considered very viral if it gets a million views in 1-2 days. If it goes beyond 3 to 5 million views in a week, then it’s super popular. Through time, TikTok has included options for 60-second, 3-minute, and 10-minute videos. Surprisingly, TikTok users still like shorter videos. Experts suggest making videos that are nine to 15 seconds long to capture attention and match what users typically watch. If you want to know How to go viral on TikTok FYP, here are some ways you can take advantage of: There are many other best ways to go viral on TikTok, with detailed explanations above. You can scroll up again to know more. Having one like for every ten views is a good sign. If your post is like this, TikTok’s algorithm might show it to more people.
Leverage The Recommended TikTok Ideas to Go Viral Now
After knowing how to go viral on TikTok, the next part is taking action. Using these video ideas will need some patience and effort. When you discover what works best for you, you’re on your way to becoming famous and maybe earning from TikTok.
If you want to learn more about TikTok for business, visit our blog for more guides, such as how to set up TikTok Shop or how to use TikTok for business. Also, We have an active community for e-sellers to stay updated on the industry and eCommerce tips. Come join us. If you need any help, don’t hesitate to reach out to us. LitCommerce is here to assist you around the clock.
