So, you want to know how to set up TikTok shop? You are in the right spot. Regarding online shopping and seeking product recommendations, Google remains a popular starting point. However, an emerging trend reveals consumers increasingly turn to their preferred social media applications. Leading the way in this shift is TikTok.
TikTok has evolved beyond being a mere search engine. Now, the platform offers its own native shopping features that empower brands to conduct sales directly within the TikTok environment.
In the following sections, you’ll discover how to turn this social channel into a best-selling platform. LitCommerce will go through 4 steps on how to set up TikTok shop:
- Step 1: Create your TikTok shop
- Step 2: Provide your information and document
- Step 3: Link your bank account
- Step 4: Add new products
Keep reading to check it out now!
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How to Set up TikTok Shop?
How to set up a TikTok Shop is a straightforward process. Let’s get your selling on TikTok journey rolling by following the steps below.
Step 1: Create your TikTok shop
To begin, you must create an account on TikTok Shop Seller Center and provide the necessary details for third-party logistics services to pick up and return your products. This account can be a different account you use to surf TikTok feed every day. To learn more about TikTok account, you can read our article about TikTok business account vs personal.
Now, let’s get back to how to open TikTok Shop by following these steps:
1. Click on Get started to initiate the setup process.
2. You have the option to choose your role as a Seller, Creator, Partner, or Affiliate. However, if you want to create a TikTok shop as a merchant, you should sign up as a seller.
3. Choose the region where you want to set up your TikTok shop
4. Then, register with your existing TikTok Account or Phone & Email.
Step 2: Provide your information and document
After you have logged into your TikTok shop, you will need to provide some basic information about you, your business, and privacy data.
- Under business details, choose if you have a corporation or are an individual type.
- If you’re an individual owner, you should upload pictures of the front and back of your passport, ID card, or driver’s license.
- If it’s a company, you’ll upload a photo ID of the main person in charge along with your business license or papers proving you can sell things online legally.
- Then, select a name for your shop.
- Follow the prompt, add all required information and files, then click Submit.
- Your request will be reviewed.
After you finish this second step of how to set up TikTok shop, you’ll get an email if changes are needed or when approved to open your shop.
Step 3: Link your bank account
After verifying documents you have provided in step 2, you should now link a bank account to get paid for sales and returns. Follow the instructions below to add your bank account to your TikTok Shop:
- From the Seller Center homepage, click My Account > Bank Account
- Hit Link your settlement account button.
- Select Bank Transfer, then fill out verified code.
- Enter the bank account information. For individual owners, the account name must match yours. For companies, it must match the company name.
- Click Continue > Confirm to Set as Primary and done.
Then, you can add products to your shop.
Step 4: Add new products
After making your TikTok Shop, start selling on TikTok with add products next.
- Open TikTok and go to your profile.
- Tap the Products icon on the bottom menu and choose Manage Products.
- Select Add New Product
- Enter basic information like the title, description, price, photos, shipping and payment options.
- Hit the Submit to Review button to confirm.
Once approved, products will be seen in your Shop so people can buy directly from there.
Besides, you can sync products from your store on other top marketplaces for selling products by using the LitCommerce tool. Contact us anytime if you want TikTok integration with your current store.
Add New Products to TikTok Shop Quickly with LitCommerce LitCommerce helps you list products from your current store to your TikTok Shop, saving you tons of time setting up your TikTok shop. |
What are the Requirements for Selling on TikTok?
TikTok Shop isn’t available to everyone; specific eligibility criteria must be met to open a TikTok Shop. So, Who can use TikTok Shop? You can use the TikTok shop if you fall within any of these four groups: sellers, creators, partners, and affiliates. You can review these requirements in the provided information below to learn more.
#1. TikTok sellers
Sellers here mean registered companies or brands with products to sell on TikTok. If you want to be a seller on TikTok, you should be in eligible countries such as the US, the UK, Thailand, and Singapore. You can refer to TikTok’s latest updates to determine eligibility in other countries and regions.
Furthermore, you must provide verifiable evidence of your location through a region-specific phone number, a business incorporation certificate, and valid identification.
#2. TikTok creators
TikTok creators are people who make videos on TikTok as a hobby but can get paid to sell things for brands. To become a realtor, you ought to meet specific criteria, including maintaining an account in good standing and fulfilling the following conditions:
- Having a minimum of 1,000 followers.
- Accumulating at least 50 video views within the last 28 days.
- Being at least 18 years old.
How to set up TikTok Shop as a creator? You can submit your application through the TikTok Shop Creator Application if you meet these qualifications.
#3. TikTok partners
Partners on TikTok can be understood as businesses that help companies sell things even better by teaming up with them on TikTok. Not all users can become partners. It’s necessary to possess a registered business in the designated countries, which include:
- China;
- Indonesia;
- Italy;
- Malaysia;
- The Philippines;
- Singapore;
- Thailand;
- Turkey;
- The UK;
- Vietnam.
#4. TikTok affiliates
Affiliates refer to the program that helps brands work with influencers who advertise products and get a percentage of sales. When registering as an Affiliate, you must sign in as a TikTok Shop seller originating from:
- The UK;
- Chinese mainland;
- The Hong Kong SAR Seller (for cross-border sales only);
- Indonesia;
- Malaysia;
- Thailand;
- Vietnam;
- The Philippines;
- Singapore.
These are all the basic requirements you should meet before diving into how to set up a TikTok shop. Check them carefully and keep updated with TikTok shop policy to ensure a smooth registration process.
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How to Sell on TikTok – FAQs
A TikTok Shop is an integrated shopping functionality right within the TikTok platform. It empowers merchants, brands, and content creators to showcase and directly sell their products on TikTok. Through its shopping capabilities, sellers and creators can promote and sell their items. When selling on TikTok Shop, you can easily convert TikTok followers into customers by providing direct with the following features of TikTok shop: If you find TikTok a profitable platform to run a business and want to learn how to set up TikTok shop, below are basic steps to get on TikTok Shopping: If you start selling on TikTok as a seller, you don’t need to have 1,000 followers. However, if you sell your products as a creator, you must have over 1,000 followers on TikTok. Besides, you should post at least 50 videos that got views in the last 28 days and be 18 years old or older. If you are wondering, “Is TikTok Shop free for sellers?”, signing up to be a seller on TikTok Shop is free. However, TikTok takes 5% of money from items sold, which is the same as Instagram. Before start getting to know how to access tiktok shop, you may wonder whether it’s worthwhile to sell your product there. Selling on TikTok lets you meet more people, especially younger ones who spend a lot of time watching videos. But because TikTok is new for selling things, we don’t suggest only using it. TikTok should be another place where you promote products, not the only one. Are you struggling with selling on too many platforms? Check out our multiplechannel selling guide now for tips and strategies. To enable the TikTok shop button, follow the steps below:
Start Selling on TikTok Now
Selling through social media platforms like TikTok Shop is projected to rise sharply. Hence, you should take advantage of this growing customer behavior and start learning how to set up TikTok shop right away.
If you need more help with TikTok shops, like learning how to use TikTok for business, contact us anytime.
Plus, you can learn more about eCommerce strategies best practices by reading our articles in the Blog section. You can also join our Facebook community to get into discussions with other sellers.