UPC code is crucial and a unique ID for tracking sales and inventory. But have you just started selling on Amazon and wondered where and how to buy UPC codes for Amazon for your products? You are in the right place.
In this article, we’ll give you key insights on buying Amazon UPC codes for success:
- What is UPC for Amazon?
- Do you always need UPC to sell on Amazon?
- Where to buy UPC codes for Amazon
- How to get a UPC code for Amazon from GS1
- How to list products on Amazon without a UPC
Let’s delve into it!
What is UPC for Amazon?
Before learning where to buy UPC codes for Amazon, let’s understand what UPC for Amazon means. A UPC, or Universal Product Code, is a unique identifier given to products for sales and inventory tracking. It comprises numbers and enables quick and accurate identification at the point of sale, streamlining the checkout process.
Amazon depends on UPCs for current inventory and vital product details via barcode scans. When you scan or enter the barcode on Amazon displays the connected product in the store’s system or search results.
Beyond UPC for Amazon, there are other important product codes to be aware of:
- EAN (European Article Number), or GTIN-13, is a universal barcode found everywhere. It resembles a UPC but has an extra digit for country identification. If you need a 13-digit number but have a 12-digit UPC, add a 0 at the start.
- GTIN (Global Trade Item Number) is a unique product identifier, with UPC being one type. First-time online sellers may find the variety of acronyms overwhelming. Let’s explore these codes’ meanings.
- GLN (Global Location Number) identifies locations or entities, unlike GTIN, which identifies products.
- ISBN (International Standard Book Number) is for books and is often linked to a publication date.
- JAN (Japanese Article Number) is specific to the Japanese marketplace, also called an international article number.
- FNSKU (Fulfillment Network Stock Keeping Unit) is an Amazon barcode for FBA products, linking them to your Amazon Seller account.
Having all the necessary codes before starting your Amazon sales journey is crucial to avoid listing difficulties. But is a UPC Amazon always necessary for selling on Amazon? Let’s delve into that in the next section.
Do You Always Need UPC to Sell on Amazon?
Wondering if a UPC is a must for selling on Amazon? Amazon requires a unique product identifier (like UPC, EAN, GTIN) for all new product pages. These identifiers ensure your brand matches the one in the GS1 database, which Amazon verifies. If not, your UPC is deemed invalid, and your listing is a no-go.
While Amazon insists on a UPC for listing, it doesn’t have to be physically on your product packaging. Instead, if you use FBA to send your items to the Amazon fulfillment center, each product must bear an FNSKU barcode.
In case your product lacks a UPC code for Amazon, you can apply for Amazon GTIN Exemption. Once approved, Amazon allows you to list without a UPC or other product identifier.
Where to Buy UPC Codes for Amazon?
Looking for the best place to buy UPC codes for Amazon? The best route is through GS1, a global nonprofit managing authentic barcodes for over two million companies across 115 countries. Amazon specifically requires GS1-issued UPCs for accuracy and legitimacy.
Sure, there are cheaper options out there – some sell for as low as $10. Tempting, right? But beware that Amazon might shut your account if they catch you using non-legit codes. For example, your product’s barcode has been used by someone else, showing a different company when scanned.
However, if you still, for any reason, go for a third-party vendor, double-check their legitimacy. Opt for reputable resellers of GS1 codes for better prices to ensure your codes aren’t shady or used by others. This can help avoid Amazon account issues.
How to Buy UPC Codes for Amazon on GS1?
Now you know GS1 is a safe place to buy barcodes for Amazon. But how to get UPC codes for Amazon through the GS1 website? Let’s explore the detailed steps:
Step 1: Click “Get a barcode”
Go to the GS1 US official website and click on the “Get a barcode” button at the top right corner.
Step 2: Choose the type of barcode you want to buy
Currently, GS1 provides three barcode options catering to diverse seller needs: GS1 Company Prefix, GS1 US GTIN, and Global Location Number (GLN).
The GS1 Company Prefix plan, starting at $250, is ideal for those requiring multiple barcodes. It enables the identification of locations, mixed cases, coupon creation, and barcodes for higher packaging levels like cases or pallets. Note the annual renewal fee for this plan.
For a single UPC barcode purchase at an affordable $30, the GS1 US GTIN plan is your go-to. This GTIN ensures unique product identification, signifying your company as the sole brand owner of that barcode.
Opt for the Global Location Number plan, also priced at $30, for unique identification of locations within the supply chain. The GLN, licensed by GS1 US, identifies individual locations or business entities.
Click on the respective buttons to explore these tailored plans further. For example, if you’re selling a single item on Amazon, click on the “Get a US GTIN” button to continue.
Step 3: Fill in the required information
Enter your product details (brand name and product description) in the blank to buy UPC codes for Amazon.
Your Brand Name is what customers see, and it can differ from your legal company name. But don’t worry as you’ll enter the Company Name during Checkout.
The “Product Description” is for retailers, not shoppers. Include Brand Name, product type, variation, and Net Contents (e.g., flavors or sizes). For instance, “MIST Thermal Water Bottle 150 oz.” or “BLUE Runners shoe white size 7.”
Then, click “Add to Cart,” and your Amazon UPC code is good to go.
Step 4: Create your Amazon listing with that UPC
With your UPC ready, head to Seller Central’s “Add a Product” to start your Amazon listing.
Opt for “I’m adding a product not sold on Amazon.”
Choose your product’s category that fits the item you’re selling
Then, enter your product’s required information. As for Product ID, add your UPC code and choose UPC.
When listing your item on Amazon, ensure the Brand Name matches GS1’s database exactly.
Once you list your product on Amazon, it’s ready to sell. You can also integrate Amazon with other platforms using Litcommerce for rapid growth.
How to List Products on Amazon without a UPC?
Now you know how to buy UPC codes for Amazon. But how to list products on Amazon without a UPC? Fear not, as you can apply for a GTIN Exemption, allowing you to list without a UPC Amazon or any other product identifier. Here’s a step-by-step guide:
Step 1: Request an Amazon GTIN exemption
Before applying, gather your product name and 2 to 9 images showcasing all angles, including the packaging.
Here are the summarizing steps to apply for a GTIN exemption:
1. Search for “GTIN exemption” in your Seller Central dashboard’s search box
2. Select your product category, add your Brand/Publisher, and click on the “Check for eligibility” button
3. Check your GTIN exemption and submit proof
4. Click on “Submit request” and await Amazon’s review
Step 2: Create your new product listing once approved
Upon approval, wait 24 hours before adding your product to ensure the exemption updates in Amazon’s system. When creating your listing, use the same category and brand as approved. Follow these steps:
1. Click “Add Products” in the Apply for GTIN exemption page
2. Choose “I’m adding a product not sold on Amazon“
3. Choose your item category
4. Enter product details: name, manufacturer, and brand (as submitted for the GTIN exemption)
5. Click “Save and finish”
With exemption approval, leave the product ID and type columns blank when uploading products in bulk or adding individual products.
UPC for Amazon – FAQs
In a nutshell, yes. However, the long answer depends on your brand or chosen category. For example, if you’re selling handmade goods or private-label products, you can apply for GTIN exemption. This allows you to sell on Amazon without UPC codes. Unfortunately, you can’t create your own UPC codes. A working UPC code at the point of sale must hold a GS1 assigned company prefix, also called a manufacturer prefix. UPC codes typically range from $30 to $10,500 upfront, depending on the type of barcode you buy. If you opt for GS1 Company Prefix codes, there’s an additional annual fee, varying from $50 to $2,100. The more products are in need of a barcode, the more you need to pay for the annual fee. The official and legit place to buy UPC codes for Amazon is GS1. Their thorough verification ensures each code you get is checked against their authentic database. This guarantees precise identification and robust tracking for your Amazon UPC codes.
Choosing the Right Amazon UPC Codes for Your Product
In a nutshell, getting a UPC code for Amazon products is like giving them a VIP pass to success. It’s the key to better sales, smoother tracking, and building trust with customers. So, if you’re serious about selling on Amazon, go buy UPC codes for Amazon, and start your Amazon business.
LitCommerce is a multichannel selling tool that helps you integrate all your sales channels and manage them in one place. If you are looking for tools that simplify your multichannel selling journey, give the LitCommerce app a try, and feel free to contact us anytime.